ED Janneke Strause announces departure; Bike Santa Cruz County opens search for new Executive Director

It is with a balance of sadness and excitement that Bike Santa Cruz County shares the news that current Executive Director Janneke Strause has announced her departure from the organization, effective June 2019, in order to pursue graduate education in Community & Regional Planning.

“Janneke has been an incredible asset to Bike Santa Cruz County in her almost three years as Executive Director,” says Board Chair Matthew Greenfield. Adds Board Member Joel Smith, “We have become a stronger organization thanks to Janneke’s vision and hard work”. Prior to becoming the Executive Director, Janneke served as Bike Santa Cruz County’s Events and Membership Coordinator.

During Janneke’s tenure, Bike Santa Cruz County:

  • Developed and started to implement a new strategic plan for 2019-2023

  • Successfully advocated for continued build-out of the Rail Trail and other game-changing bicycle infrastructure projects in the City and County

  • Expanded the youth-focused Earn-a-Bike program from Watsonville to Santa Cruz and our Bike Club to Live Oak

  • Increased the organization’s budget by 30%

  • Incorporated as a 501(c)(3) nonprofit organization

  • Moved to a new, much larger office

Strause reflects upon her time at Bike Santa Cruz County: “Since 2016, I’ve grown tremendously as a professional and as an advocate for a better bicycling environment thanks to my wonderful mentors and advisors on the Bike Santa Cruz County Board of Directors. In the midst of political pressures and challenges, I’m proud to say Bike Santa Cruz County and its Board of Directors has maintained a consistent vision of a Santa Cruz County where people of all ages and abilities feel comfortable riding bikes for daily trips.”

The Bike Santa Cruz County Board of Directors sincerely appreciates the significant amount of time that Janneke has provided with her notice to aide in the transition in finding another driven, qualified ED. Janneke and the Board are working collaboratively to structure the transition with ample time for overlap between the outgoing and incoming ED. “We are grateful to have the luxury of having Janneke overlap with, and provide training for our new ED,” says Board Chair Greenfield.

The Board of Directors extends a heartfelt thank-you to Janneke for her tireless work to advance bicycling culture and infrastructure in Santa Cruz County. The Board wishes her success in graduate school and all her future endeavors.

We are seeking a visionary Executive Director (ED) with the ability to increase our impact and expand our reach as we strive to make Santa Cruz an even better county for bicycling. Our ED will help Bike Santa Cruz County achieve our goals and administer our programs; inspire, support, and oversee staff; and further develop our membership base and our relationships within the broader community. For more information about the position, visit bikesantacruzcounty.org/executive-director-job-description.

Vision Zero to be Considered in Santa Cruz

In 2015, the City of Santa Cruz was recognized as a Gold-level Bicycle Friendly Community by the League of American Bicyclists and according to a report released in February 2019, with a bike mode share of 13.2%, Santa Cruz has the second highest rate of commute trips by bike in the U.S. following Davis, California.

The significant growth of commute trips by bike is in large part due to the City’s investment in infrastructure improvements and bicycle and pedestrian safety education and encouragement programs including Streets Smarts, Bike/Walk Smart, Bike to Work, Bike/Walk to School, Earn-a-Bike, and Open Streets.

While the City of Santa Cruz has worked to improve safety for bicyclists and pedestrians, it still has the worst rate of serious injuries and fatalities among bicyclists and 5th worst among pedestrians in California cities of similar size.

We believe a solution is Vision Zero. Vision Zero is the concept that there is no acceptable number of traffic-related deaths and severe injuries on our roadways and no one should die or be seriously injured while traveling on our streets. Traffic violence also disproportionately affects bicyclists and pedestrians; as they account for 19% of trips but 51% of fatalities and serious injuries. Additionally, 34% of fatal and serious injury crashes occur on just 3.8 miles of Santa Cruz City streets.

In the coming weeks, the Santa Cruz City Council will consider adopting a Vision Zero policy and we urge council members to doing whatever it takes to reduce traffic-related injuries and fatalities to zero. Stay tuned to learn how you can take action.

Photo: Dan Coyro — Santa Cruz Sentinel

November 2018 Candidate Questionnaire

Bike Santa Cruz County promotes bicycling through advocacy, education, and community
building. To allow our membership and the bicycling community at large to make informed
decisions in the November election, we distributed a questionnaire to each City Council Candidate.

The Bike Santa Cruz County Board of Directors is not making candidate endorsements this year, but will publish the answers to the questionnaire to thousands of Bike Santa Cruz County members on our online “In the Lane” newsletter, our Facebook page, and our website, www.bikesantacruzcounty.org.

We received questionnaires from Capitola candidates Jacques Bertrand, Sam Storey, and Yvette Brooks; Santa Cruz candidates Richelle Noroyan, Paige Concannon, Justin Cummings, Drew Glover, Cynthia Hawthorne, Greg Larson, and Donna Meyers; Scotts Valley candidates Stephany E. Aguilar and Derek Timm; and Watsonville candidates Jenny T. Sarmiento and Steve Trujillo.

We did not receive questionnaires from Santa Cruz candidates Dave Lane, Philip Crawford, and Ashley Scontriano; Scotts Valley candidate Jim Reed; and Watsonville candidates Lowell Hurst, Francisco Estrada, Rebecca J. Garcia, Casey Clark, Ari Parker, and Lupe Rivas.

The Bike Santa Cruz County Candidate Questionnaire included the following questions:

  1. Do you currently ride a bicycle or use any other form of active or public transportation?

  2. What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your City?

  3. Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path in the rail corridor from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

  4. In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those who oppose removal of parking spaces?

  5. Implementing innovative bike treatments like​ protected bikeways​ has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your City?

  6. Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?

  7. How do you plan to create new safe routes to schools in your City?

  8. What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

To read the candidate’s answers to the Bike Santa Cruz County candidate Questionnaire, read below:

Capitola City Council

1. Do you currently ride a bicycle or use any other form of active or public transportation?

Yvette Brooks: Yes, my family rides our bikes throughout town.

Sam Storey: I occasionally ride for recreation, however, in my younger days I was an avid road and mountain bike rider.

Jacques Bertrand: I ride for pleasure. In the past my riding was extensive, including road trips and commuting.

2. What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your City?

Yvette Brooks: As a parent, one of my priorities is to ensure the safety for my child and of all. I believe I will be able to bring forward thoughtful, innovative ideas that will include creating more bike lanes throughout Capitola that residents of all ages can utilize.

Sam Storey: I have previously been on the Capitola City Council from 2006 to 2014 and its mayor in 2010 and 2014.   During my tenure, I supported more bike lanes in Capitola, the Safe Routes to Schools program, and Open Streets in Capitola.  I was also instrumental in preserving and developing the McGregor Park as a skate park and pump track. As a current Capitola Planning Commissioner I have encouraged and supported the addition of bike lanes in and around the Capitola Mall.

Jacques Bertrand: As a member of the Capitola City Council, I have supported bike route improvements, particularly along Park Ave. & safe routes to school, i.e. Hill St.

3. Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path in the rail corridor from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

Yvette Brooks: I envision Capitola being a walkable and bikeable community for all. This would include high traffic areas such as 41st Ave and Capitola Village being more accessible for those not driving. There is a need today to alleviate our traffic problem. Improving bike and pedestrian infrastructure and creating more walkable and bikeable areas as soon as possible would help alleviate some of our traffic congestion while adding to the safety and enjoyment of our citizens and visitors.

Sam Storey: During my previous tenure on the Capitola City Council, I encouraged the staff of Capitola and the Regional Transportation Commission (RTC) to work together and give Capitola more authority to help fund and build a bicycle and pedestrian trail on the rail corridor segment that runs through Capitola.  However, the RTC was not amenable to that idea and closely controls the timing of the development of the rail corridor. Therefore, the only way to move the rail corridor pathway forward, as soon as possible, is for Capitola representatives to the RTC to advocate and vote for that pathway to be built as soon as possible.     

However, the Monterey Bay Sanctuary Scenic Trail  (MBSCT) is distinct from the proposed rail/trail corridor.  The MBSCT has already been approved by the Capitola City Council.  It runs off the rail corridor at 47th Ave. on one end and Park Ave. on the other, running through Capitola Village.  That is similar to the MBSCT spur that runs on East Cliff Drive at Pleasure Point.  Capitola should encourage the RTC to complete that MBSCT spur independent of the long-term plans for the rail corridor pathway.

Jacques Bertrand: Cost has become a major hurdle, so in order to achieve success, good planning and design is imperative.


4. In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those who oppose removal of parking spaces?

Yvette Brooks: I will balance the concerns of people on bikes and those who oppose removing parking spaces by working with City officials, city residents and business owners to find solutions that will accommodate bicyclists, residents and tourists. Conversations are ongoing throughout our community and I plan to engage residents regularly.

Sam Storey: Balancing the needs for bicyclists and car parking spaces is particularly challenging in Capitola.  Parking spaces in and around the village area is in high demand by residents and visitors alike. However, there are areas of Capitols that have plenty of off street parking and little use by pedestrians and bicyclists, such as 41st, Ave., Capitola Road, and Bay Ave.  I believe Capitola should focus on making these areas safer and more inviting for pedestrians and bicyclists.  I believe this can be done without significant impact on the needs for vehicle parking spaces.

Jacques Bertrand: To achieve a balance start with an open public process amongst all stakeholders.


5. Implementing innovative bike treatments like​ protected bikeways​ has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your City?

Yvette Brooks: I would like to learn more about these options.  I am always open to learning about new innovative ways to support the bicycle community. It would be wonderful to be able to allow my daughter  to safely ride her bike to and from school without the worry of her safety.

Sam Storey: Because of limited space in Capitola and the high traffic demands, providing protected bikeways in Capitola is challenging. However, they could be considered on 41st Ave., Capitola Road, and Bay Avenue.  Capitola’s General Plan goals include having these commercial districts be more accessible to pedestrians and bicyclists and one idea to consider is having protected bikeways to the approaches to Capitola Mall, Kings Plaza, and other commercial destinations.

The best and most available protected bikeway is the rail corridor currently controlled by the RTC.  Capitola should advocate for the rail corridor to be developed through Capitola and which provides for pedestrian and bicyclists travel over the Capitola trestle.  That would provide a continuous, protected bikeway from one end to the other and going through the heart of Capitola. Measure L, the Capitola Greenway Initiative, is an opportunity for Capitola residents to vote for a continuous protected bikeway that goes across the Capitola trestle.  I support a yes vote on Measure L so that residents and visitors may have the option of going over the trestle or through the village on the Monterey Bay Sanctuary Scenic Trail.

Jacques Bertrand: I DO & THE SAME ANSWER AS FOR QUES 4.


6. Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?

Yvette Brooks: I will improve safety for people on bikes by learning more about Bike Santa Cruz County’s Vision Zero strategy. I am excited to hear the  December report from the Santa Cruz City ad hoc committee and what steps cities can take to make their streets safer for cyclists.

Sam Storey: It is a tragedy that bicyclist are too frequently injured and killed because they must share the road with vehicles.   That’s one reason I feel that a continuous, protected bikeway on the rail corridor is so important. That should be made a priority.  Cyclists should not be made an after-thought in our transportation planning; leaving them to contend with vehicles. Other steps I would focus on to improve bicycle safety are:

  1. To provide well marked bike lanes and protected bikeways where we can;

  2. To strictly enforce the vehicle speed limits;

  3. To promote and encourage more use of bicycles which will remove some cars from the roads; and

  4. Support the development of protected bikeways as mentioned above.

Jacques Bertrand: I would start with public education, something like what MADD did for drunk driving, i.e. social pressure in partnership with law enforcement.


7. How do you plan to create new safe routes to schools in your City?

Yvette Brooks: Creating safe routes to schools is important. I will work with the school district to see what plans are in place and what else should be done to ensure the safety of our children.

Sam Storey: Again, the best avenue for creating safe routes to schools is to move ahead with the development of a trail on the RTC’s rail corridor.  Capitola can do its part to provide safe spurs off this corridor that go to New Brighton Middle School and as approaches to the other schools in the surrounding area.  In addition, Capitola must work with the Soquel Union Elementary School District to promote bike to school days.

Jacques Bertrand: We did a study & we are following thro.


8. What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

Yvette Brooks: Thank you for your time. I am an advocate for the bicycle community and I  look forward to working collaboratively.

brooksforcitycouncil@gmail.com

Yvettebrooks.com

https://www.facebook.com/brooksforcitycouncil/

Sam Storey: Please visit my website at samforcapitola.org to learn more about me and my positions on various topics.  You may also reach me directly at my email: samforcapitola@gmail.com and telephone:  831-607-1037. Be sure to vote on November 6, 2018, and please vote for Sam Storey for Capitola City Council.

Jacques Bertrand: jjjbertrand@gmail.com / 831-247-6199 / jbforcapitola fb


Santa Cruz City Council


1. Do you currently ride a bicycle or use any other form of active or public transportation?

Richelle Noroyan: I have lived either in or near downtown for the past 12 years because I want a lifestyle that relies less on my car and more on my two feet. I walk as often as I can to work, entertainment, errands and more. I don’t have a bike, but I bought a helmet and have discovered I love getting around town on Jump Bikes.

Paige Concannon: I can not ride a bike at this time, I have a compression fracture in my spine.

Justin Cummings: I used to bicycle a lot, but had two bikes stolen from me here in Santa Cruz and I stopped biking because I didn’t want to keep having my bikes stolen.  

Drew Glover: I love my bike. It is a green fusion-style model with a built-in power generator that can power lights and decorations once I get the electrical system working again. I bought it from the Bike Church and it has been awesome. I am still in the market for a good basket so I can transport my little dog Courage, but when I have time or need to take a break, getting outdoors to bike along the levee or cruise westcliff is great. I am a strong advocate for the bus system, but unfortunately due to its’ inefficiency and my often tight time schedule I tend not to use it as a transportation option. I also have a longboard, but it doesn’t get as much use as I would like.

Cynthia Hawthorne: Yes. I try to ride my bike often. And I use jump bike when I can for errands and meetings downtown.

Greg Larson: I consistently ride a bike to most of my campaign events, meetings or other activities around town. Further, my family members are all avid cyclists, with my 8th grader riding her bike to PCS most days. My wife has been a long-time member of the Santa Cruz County Cycling Club, doing the AIDS ride twice, volunteering for or participating in the Mountains Challenge and Strawberry Fields every year, plus many other local rides (e.g., Tunitas Creek, her favorite) and throughout Northern California, as well as international with other local cyclists (France, UAE). My 11 year old "twice exceptional" son is also a neighborhood cyclist, and we're just gearing him up to start riding across town to 6th grade.

More broadly, I periodically take the 17 Express to San Jose when I can and our family has only owned electric vehicles for the last two years, and Prius' for the decade before that.

Donna Meyers: Yes I ride my bike around Santa Cruz as much as possible and have been a bike user for the 35 years I have lived in Santa Cruz. I use my bike for work related needs and for shopping and visiting. I also walk around town a lot. I was an avid bus user here in Santa Cruz while a student at UCSC and when I worked at UCSC.  We use public transportation when traveling.


2. What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your City?

Richelle Noroyan: As a Council member I voted to support green lanes and Jump Bikes in our community. I have supported and attended events hosted by our police department that promote safe driving by both bicyclists and drivers. These events have made me even more aware of the need to educate cyclists and drivers about safety methods and defensive driving techniques to avoid accidents.

Paige Concannon: I believe that the multi-use trails will definitely help with this issue.

Justin Cummings: As an ecologist, I understand how our behaviors influence our environment.  We need a community that not only bikes because it protects the environment, but we need a community that is concerned about our consumption of resources and how we work to maximize our resource use efficiency.  I have worked with numerous student groups over the years who strive to not only focus on resource use efficiency as students, but also look at how communities utilize resources and how we can be better as a whole.

Drew Glover: As someone who is an advocate for the environment, sustainability and transportation, I have met with advocates and spoken in support of transit safety and the need to create equitable transit around our city. I am the Director and Founder of Project Pollinate, an organization dedicated to building a strong community around the conversation of sustainability. We have held events that feature information tables with bike advocates and participated in climate actions that emphasize the need for a reduction in single passenger vehicles and increased funding into transportation alternatives, including bicycles.

Cynthia Hawthorne: As a school board trustee for two terms I helped the Santa Cruz City Schools partner on safe routes to school with Mr. Laird and CALTRANS. I also worked with Ecology Action on the Bolt program to encourage biking or scooters to school.

Greg Larson: Given the complexity of local government and the significant challenges ahead, I believe I am uniquely qualified to support viable improvements for cyclists in Santa Cruz. Specifically, over the last 30+ years I have been city manager, environmental services director, or planning director for 5 different cities ranging from Los Gatos to San Jose, as well as a consulting problem solver for two dozen cities the last three years. I know how cities work and prioritize scarce resources.

Based on this experience, as well as my personal and professional commitment to environmental solutions and non-automobile transportation, I believe I am best able to champion bicycle and pedestrian improvements to meet the needs of our community.

Donna Meyers: I have my Masters degree and City and Regional Planning and a working knowledge of biking safety and alternatives, as well as engineering standards for bike trails as I have been part of projects where bike trails were built. My planning background provides a level of expertise related to land use planning, transportation route assessment, and identified impacts through the CEQA process. I am familiar therefore with review of planning and engineering feasibility assessments and can read engineering drawings. When I was previously Director of Conservation at the Big Sur Land Trust I worked on building two Class 1 bike trails near the Carmel River as part of implementing the Carmel River Parkway Program. I also prepared grants for implementing bikeways for the Carmel River Parkway. My other experience is really just by being an avid cyclist in Santa Cruz.


3. Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path in the rail corridor from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

Richelle Noroyan: Unfortunately, the bids that went out to build the first segment of the trail in the city came back higher than expected. The city is going out to bid again and I am keeping my fingers crossed that we get lower bids. If that doesn’t happen, we may have to consider using funds set aside for the second segment for the first segment. I am also open to hearing other options for funding or changes in the project to get the sections built.

Paige Concannon: This will help people to be able to travel, it is a great alternative for the public.

Justin Cummings: I think that we need to best facilitate bike access to connect all communities within Santa Cruz County as best possible in the least amount of time possible.  I envision supporting promoting safeguards against bike theft and also bike storage security for ensuring that people are confident in where they’re storing their bikes.  

Drew Glover: Because the Monterey Bay Sanctuary Scenic Trail (aka Rail-Trail) has been such an important topic of discussion, I have been able to spend time talking to people on both ends of the spectrum to understand the possible approaches we can take as a County to improve transit and make a transit corridor that works for everyone. After listening to arguments for and against the inclusion of a train, I believe that we must move cautiously and intentionally into the next steps of development. To begin as soon as possible, I think we must start developing the pedestrian path as soon as the Environmental Impact Reports have been completed. This will allow people to start using the corridor with bikes and allow for a continued conversation about what to do with the rail. With regard to the rail, I envision a heavily used, accessible electric rail system that runs from Davenport to the Pajaro Valley. Since we have the tracks, even though they need repair, it provides us with a possibility for future innovation and solution-oriented thinking on how to move the most amount of people with the least impact to the environment. That being said, as we continue to formulate the most effective and responsible options to include rail transit of passengers we must have strong, unwavering leadership in making sure that any unintentional consequences are addressed before they become an issue. For example, there has been concerns raised about the possibility of the transport of toxic chemicals, fuels and other dangerous agents by the freight agreement signed by the RTC. In addition to the concerns about what may be carried by the rail, the industry slated to come into Watsonville as a result of additional freight transit has some worried about the protection of the wetlands (some of the last in California) and the potential production of biofuels in a predominantly brown community.

The main concern expressed to me by those in favor of removing the tracks (Greenway) is that they have experienced difficulty in communicating and getting information from the RTC. This is another example of how there must be open lines of communication between our elected officials and the community to build trust, understanding and make sure that the voice of all of the county is represented in policy decisions. I look forward to a vibrant, sustainable and equitable transit corridor that includes an amazing trail and an option for a electric rail system in the future.

Cynthia Hawthorne: As a strong advocate for the Rail-Trail, I will do my part to propose matching funds or other support to make the trail possible. This is a  voter mandated social justice issue as workers are forced further south by housing costs. Safe access to the City of Santa Cruz helps us all.

Greg Larson: Many candidates may promise to do this work if elected, but I have already been doing it. For example, earlier this year, as soon as I heard of the possible detour of the Scenic Trail onto surface streets, I launched an online petition which garnered more than 2,600 signatures in less than three days, forcing the trail to remain in the Scenic Trail corridor. And as of this writing, I am the only candidate advocating for the Scenic Corridor on my campaign web page (www.Larson4SantaCruz.com).

More broadly, I have been commenting on and participating in support for other Scenic Trail improvements from the North Coast through the San Lorenzo River Trestle Bridge. This latter improvement is particularly important for me given my role as Chair of the Coastal Watershed Council, and how essential it is for connecting not only west and east Santa Cruz, but also north and south through the Riverwalk. I might also add that I was happy to successfully champion the striping of the Riverwalk nearly two years ago.

If elected, I would seek to be appointed to the Regional Transportation Commission so I could advocate and vote for completion of the Monterey Bay Sanctuary Scenic Trail as quickly as possible, because it is an essential component of our needed regional infrastructure. I will also continue to support the efforts of the City of Santa Cruz to aggressively seek grant funding and early approvals to implement segments of the trail as quickly as possible, despite skyrocketing construction costs due to market demand.

Donna Meyers: I was on the team that envisioned the original concept, route, logo and interpretative standards for the Monterey Bay Sanctuary Scenic Trail back in 1996 as part of the Monterey Bay National Marine Sanctuary Opportunities Study for Santa Cruz County. I support building the segments of the trail through strategically completing design, environmental review, and engineering in order to ready segments for MTIP federal funding for programmed segments. Because the Sanctuary Scenic Trail also is part of the Metropolitan Transportation Plan and the Monterey Bay Sustainable Communities Blueprint we should also look to Greenhouse Gas Reductions Funds for trail segment construction. The segments can still serve our community as we piece together the system and should be constructed to avoid rising construction costs in the future. For identified environmental impacts I would like to see advanced mitigation negotiated with a focus on habitats that could be improved through mitigation such as riparian areas and wetlands. This would also save money I believe for the segments as they are built and provide some immediate benefit for habitat restoration. The Santa Cruz County Resource Conservation District should be approached for this possibility.


4. In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those who oppose removal of parking spaces?

Richelle Noroyan: I think each neighborhood is different and I would do a lot of listening to balance these concerns. Not everyone returning from a swing shift feels safe riding a bike at 2 am or walking several blocks by themselves at that time to find parking. However, if an intersection has had several bike accidents and parking needs to be removed for safety reasons, I would support that.

Paige Concannon: I don’t see how we would lose parking spaces.

Justin Cummings: One thing that would help increase ridership is implementing more secure bike storage.  Currently, most people have to park their bikes on the street, where their bikes are under potential threat of theft.  Santa Cruz has a few places where you can pay a minimal amount of money to have your bike securely stored. If we would like to live in a community that relies more on bikes than fossil fuel vehicles, we need to promote and support people and programs that will make sure that people who ride and own bikes can ride their bikes and store them, knowing that they won’t have to worry about their bikes being stolen and never recovered.

Drew Glover: Climate change is real and already upon us. We have terrible traffic that starts at 2pm because the people who work in Santa Cruz cannot live in Santa Cruz. We are now in a position where we MUST explore every option to reduce the carbon emission put out by the modes of transit we choose and get people out of single passenger vehicles. However, to remove parking spaces without offering an alternative will only impact the neighborhoods off of the main corridors. This will be caused by people will who begin to park there instead. With that understanding, I support the removal of parking spaces if paired responsibly with an increased level of funding for the Metro to expand routes and make them more frequent.

Another crucial aspect is the intentional planning of the City to support non-car travel. We want to support our local businesses and make it easy for people to access them. This means workforce housing, car-free housing and high density development near transit stations and corridors. With this intentional planning comes more incentives to use alternative forms of transportation like the bus and Jump-bikes. There is a proposal now to the City Council to adopt the EcoPass program that has been proven to increase ridership and decrease single-passenger transit in other cities around the country. The shift is possible, but it requires leaders dedicated to making it work.

Cynthia Hawthorne: The tide is turning on bikes vs. cars. Parking bikes safely is a priority and one I would champion. The nature of cars and parking is changing dramatically.

In 5 years we may all be sending our electric cars to park themselves in remote lots while we eat dinner downtown. Or sending our cars to “ drive Uber” and help us pay for our dinner! We will always have bikes. Not so sure about cars.

Greg Larson: This is a societal transition that Santa Cruz should lead. I believe I have the demonstrated experience and commitment to lead in the following areas:

1) Increased use and advocacy for use of bikes by the broader public. The Jump bikes are already introducing many prior non- or only periodic riders to new regular means of transportation, as are electric-assisted bikes more generally; in fact, I would venture to say that we’ve likely doubled the number of dedicated bike parking spots Downtown with their arrival. Similarly, as the only City Council candidate with young kids, I know we must support and motivate the next generation for the needed behaviors of the future; this follows my experience when I developed and ran the most successful large city recycling program in the country, and saw it was kids leading their parents into the behaviors we needed.

2) Incorporate the changing standards into the General Plan, zoning and project approvals. A city’s General Plan is its guide for the future, and zoning and project approvals are the tools to implement that guide. We now need to increase our reliance on bicycle and other alternative transportation from the General Plan through zoning and project approvals.

This work starts best in shared destination areas like Downtown, Harvey West, and commercial centers both east and west, but can also be pursued along corridors as long as displaced parking is not compounding neighborhood parking challenges. We do not want to generate neighborhood opposition to changing modes of transportation.

Santa Cruz should lead in reducing unneeded parking, particularly as it relates to the elimination of unsightly, inefficient and heat-island surface parking lots. New Downtown developments on the horizon create the opportunity to both reduce surface parking and simultaneously increase alternative transportation infrastructure (e.g., EV chargers, bike lockers, lockable skateboard racks, and more). I might add, that several years ago, as a volunteer for the PCS new campus project, I was the first to suggest and advocate for the skateboard locking racks we had found popular when I was Los Gatos Town Manager and built the first LEED Gold library in at least Northern California.

3) Set aggressive targets for the City’s Climate Action Program. I funded and launched this program and hired its first Coordinator (Ross Clark) back in 2007. We now need to set specific zero emission energy targets for Santa Cruz in the not too distant future and then tie not only our General Plan, but our CIP and other plans to meeting that objective. That wholistic systems approach is just what I successfully implemented as Environmental Services Director and Deputy City Manager for San Jose. By doing so, we can create both policy and community pressure for increased reliance on and support for cycling and cycling infrastructure.

Donna Meyers: I would have to consider this on a case-by-case basis. We do need to understand how removal of parking will affect circulation and safety within the location proposed. I would look for solutions specific to the proposed project. Not all members of the public are able to utilize biking as a method of transportation. I do believe we should increase bike storage lockers and bike racks in the City and we should do a direct assessment for those facilities in relation to impacts on parking space reduction or in alternative locations and with property owner involvement.

5. Implementing innovative bike treatments like​ protected bikeways​ has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your City?

Richelle Noroyan: I do consider protected bikeways to be of value and I see great potential with the rail/trail for a protected bikeway. I greatly appreciate the levee pathway being available as a protected bikeway. I think some of our streets in Santa Cruz could have more barriers for a better protected bikeway. To implement them, I would want organizations like Bike Santa Cruz County to work with city staff on proposals.

Paige Concannon: I would need more information on this.

Justin Cummings: I consider protected bike pathways to be of value.  I will do everything in my power to increase and promote bike ridership bikeways throughout Santa Cruz so we can have a more bike friendly and bike healthy community.  I would propose that we work to identify routes and install protected bike lanes along our major corridors that promote bike transportation along those pathways.

Drew Glover: Yes, I consider protected bikeways and other forms of innovative bike treatments valuable. Not only because they increase ridership, but because they increase safety. Santa Cruz is unfortunately a leader in bike injuries and elected officials must do what is necessary to address and prevent dangerous situations for cyclists. As your councilmember I will work to allocate additional funding to projects proven to increase cycling around the city. This is not a question of “do we have the money” because we have it. It is a questions of “how high of a priority is it” to our elected officials and those structuring the budget or doing our planning.

This must be paired with education. A major issue I believe that contributes to bike injuries is a serious lack of education on the part of the driver. What laws are there that protect bicyclists? When is one supposed to give a cyclist the whole lane? What is the point of all of these new green lines all over the road? These are all questions that I have asked drivers and many of them do not know. It is the job of the City and our elected officials to not only implement innovative bike treatments, but to implement the education needed to make those treatments as effective as possible.

Cynthia Hawthorne: As a rider myself even the green stripes help me feel safer.  But dedicated bikeways are so enjoyable as a rider. Particularly if you have kids or grandkids with you. My dream is for dedicated bikeways for main routes across town not just the river and west cliff and such.

Greg Larson: Absolutely. We must improve all of our bikeways, including more protected bikeways. This starts on regular streets with piloting ways to eliminate the concrete/asphalt seam between sidewalk curbs and auto lanes, often creating unsafe conditions for cyclists, especially on poorly maintained streets. I cite this under issues on my web page at www.Larson4SantaCruz.com.

Further, as Micah Posner will attest, I previously supported the King bikeway as a critical east-west infrastructure, to be matched with corresponding improvements to Escalona. While the Scenic Corridor will also provide critical cycling infrastructure, we must continuously upgrade all of our bikeways including new protected bikeways were possible, particularly on the Eastside and north/south.

Donna Meyers: I like the protected bikeways and benefit from the few that are in place moving around town on my bike. We do not have a lot of room on our main arterial roads in Santa Cruz for these improvements however completing the last bridge along the San Lorenzo Riverway is one step in providing a east-west and north-south route that can then connect to neighborhoods. I would have to rely on bike and transportation experts to help in determining where protected bikeways could be placed in our city.

6. Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?

Richelle Noroyan: Identifying where the most accidents and fatalities take place would be the first step in identifying where more safety measures need to be implemented. More green lanes and signs reminding cyclists and cars to share the road has helped. I would also encourage more safety workshops by police partnering with Bike Santa Cruz County in the schools and the community. I think reaching out to UCSC students and staff on campus would be very useful. Both motorists and cyclists need lessons on how to co-exist with each other.

Paige Concannon: This is a big question, which needs to be studied to improve safety for all bicycle riders.

Justin Cummings: Encouraging more bikership is one thing that will greatly help our community contribute to the reduction in carbon emissions in our area.  We need to promote the protection of bikers throughout the community through a variety of programs. Rather than promote curb side parking, we should have bike lanes border the sidewalk, have barriers that protect bikers, and have cars park more in the street so that we ensure that we protect bikers and pedestrians who use people power for their transportation.

Drew Glover: A major issue I believe that contributes to bike injuries is a serious lack of education on the part of the driver. What laws are there that protect bicyclists? When is one supposed to give a cyclist the whole lane? What is the point of all of these new green lines all over the road? These are all questions that I have asked drivers and many of them do not know. It is the job of the City and our elected officials to not only implement innovative bike treatments, but to implement the education needed to make those treatments as effective as possible.

Another major factor when dealing with any local social or environmental issues is a lack of strong leadership from our elected officials. How can we as a city claim to be successful in anything bike related when we are ranked #1, #2 or even #3 in bike injuries? It is totally unacceptable and we need representatives that will imbue a passion for cycling and safety in the policy they craft.

Cynthia Hawthorne: Again, dedicated bike routes. Safety outreach to riders, especially students. Educate drivers about “ share the road”. Build the rail trail.

Greg Larson: My past experience supervising police, planning and public works in multiple jurisdictions, as well as assisting many cities in setting clear priorities for the future, will enable me to raise this priority for the City, to ensure that we are first and foremost meeting the safety needs of rapidly rising numbers of our population, from kids to seniors, who are increasingly relying on bicycles to avoid the transportation challenges facing Santa Cruz. As with many City problems, it is not one department that can solve the issues; instead, it takes leadership and policy direction from above to get all departments moving towards the same end.

Donna Meyers: I am very interested in the Vision Zero proposal currently being studied by the Transportation and Public Works Commission and what the results will suggest for Santa Cruz. I would also support a community engagement process to better inform residents of these statistics for Santa Cruz and would look encourage seeking grants to produce communication products and signage that targets cell phone use while driving, street signage in know areas of collisions, a Santa Cruz themed bike jersey and bike flags for kids bakes that are consistent and recognizable by all residents so bikers are noticeable and “branded” for safety. We are all trained to recognize brands now so lets design a “safe on our bikes campaign and brand” for our community. We must work together to keep bikers safe and visible in our community.


7. How do you plan to create new safe routes to schools in your City?

Richelle Noroyan: I would continue encouraging city staff to apply for safe routes to schools grants and prioritizing the areas where safe routes are needed the most. Walking school busses have been great at getting less kids to school without cars.

Paige Concannon:  I am not sure a city council member would be the right person to talk to about this subject.

Justin Cummings: I would like to implement some of what was mentioned above to not only reduce car threats through bikeways, but also would like to promote and increase bike share programs.   The more we create a culture around biking, the more we can ensure that biking will be a lifestyle that we can all adopt and value as we continue to develop as a society. We should create routes that increase the width of bike lanes and protections around them, so that children are safer biking to schools.

Drew Glover: Yes! With the implementation of a trail along the rail corridor, students will be able to bypass large areas of road. This will in turn keep them away from cars. With the trail must come serious innovative bike treatments to show drivers where and when school children might be present. This is a very average solution and things that are already underway. So let’s talk about something a little more radical.

We are all familiar with buses and bus drivers. What about a Bike Caravans that meet biking students at a “stop” in each neighborhood (similar to a bus stop) and then accompany the students to school. Each group would have two monitors that would cap the group in front and behind. At each stop, more students would join the caravan until they arrived at school and then do the same to return to their home neighborhoods where they would split from the group at the stop and go on their way. In 2011 Supervisor Eric Mar led a caravan of this style for the Richmond District students in San Francisco.

In other words, to increase safety for students biking to school we must be innovative, think outside-the-box and become dedicated both financially and physically to bike safety. I would be happy to donate at least one morning a week to escorting kids to school on my bike. Would you join me?

Cynthia Hawthorne: I have been active on this issue since 2006. It’s a collaborative partnership between the City  County and the Schools. We have to worked together to help students learn safety rules and choose best routes to school.

Greg Larson: No one Council member can do anything. It is only with a proven track record of thoughtful advocacy and considered collaboration that a member of Council can build or support a majority that provides the direction for change that’s needed. And that’s what I’ll do. As the only Council candidate with kids young enough to need and use safe routes to school, this will be a priority for me.

Specifically, each year, I will ask staff to provide a prioritized list of safe routes to school needs and opportunities, even beyond the available funding. I would then solicit parent and PTA involvement to create constituencies for those improvements. Having previously been highly active in two local schools, and now a third, will assist me in leading this community outreach.

Donna Meyers: The City and its partners should continue to pursue Safe Routes to Schools grant funding and pursue communications and advertising programs for existing and future routes including education outreach to parents and students on bike and pedestrian safety. The City needs to engage with the School Board and individual schools regularly to assess how travel to our schools is working for both bikes and pedestrians. We must assess needs for crossing guards and traffic calming techniques for our local schools and neighborhoods. Expanding Bike to Work and Bike to School days would also be good so our residents can build awareness about these events and how are streets and neighborhoods function with less cars and more bikes. These events really bring home how different travel can be for getting to work and school with more bikes.


8. What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

Richelle Noroyan: Please know I am always available to discuss cycling issues and would be willing to consider new proposals that make cycling safer and easier in Santa Cruz. We have a lot of budget constraints for the next several years, but I am hopeful with Measure D funds and the city staff’s ability to apply for grants, we can continue to improve bike safety and increase the number of people who use cycling as an alternative to driving.
My campaign website is www.noroyanforcouncil.com and my campaign email is rnforcouncil@cruzio.com and my phone number is 831-439-4125.

Paige Concannon:

paigeconcannon@gmail.com
www.concannoncan.org
Concannon for Santa Cruz City Council Facebook

Justin Cummings: As a professionally trained ecologist with a PhD in Ecology and Evolutionary Biology, I am deeply concerned with our environment and how we can all work together to promote a better future for ourselves and the next generation.  I am seeking the endorsement of Bike Santa Cruz, because I feel that we share the same ideals around protecting our environment and promoting human well being through health activity. After utilizing the Jump Bikes in Santa Cruz, I became a huge fan because, not only do I get to utilize bikes and stay off the roads, but I also get to have a sense of security that I can bike in Santa Cruz and not have to worry about my bike getting stolen, which has deterred me from biking after having two of my bikes stolen.  If we can promote more ways that we can get people out of their cars and onto bikes, we can promote a more environmentally and publically healthy Santa Cruz community.

Drew Glover: The Drew Glover for City Council Campaign is radically-sustainable and people-oriented. This November we have the opportunity to elect a City Council that is not a reactionary body, but instead the antithesis of reactionary, meaning radical and progressive. We can have a City Council that promotes public safety by taking steps of prevention, not always look to fix a problem after it has already occured. We can elect a Council that represents the voice of the people. A Council that amplifies the voices of the unheard and acts as a bridge to resolve conflicts in the community, bringing people together around solutions instead of polarizing different communities against each other.

Wise words from Dr. King. “We must learn to live together as brothers [sic] or we will perish as fools.”. His words ring true for Santa Cruz and show us that we must organize and mobilize consistently. We must hold elected officials accountable for their decisions and the situations they have gotten us into and elect those we feel truly represent our values and vision of the future.

You at Bike Santa Cruz County make this an ongoing movement and fight for it everyday. We must expect the same from our officials. We must organize the community to continue to push for bike safety up to the election, but just as importantly, into 2019 and into 2020 and on. We cannot just rely on electoral politics to be the change. If we wait every two years to only plug in from August until November, even if we elect people like me into office that represent the ideals of sustainability and equity, we won’t be able to get anything done. We need people engaged, educated and participating in organizing and mobilizing.

As someone born in Santa Cruz, a renter for the past 14 years and a community organizer I understand the realities that working class people face with housing, transportation, public safety and sustainability. I am dedicated to doing more with less; prioritizing our city budget to benefit the public, fighting for strong union contracts, promoting local solutions to address climate change, implementing proven housing and transportation solutions while funding programs that build a stronger, more connected community.

I love our city. I am the President of the United Nations Association of Santa Cruz County, the Youth Program Leader and Nonviolence Trainer at the Resource Center for Nonviolence, the Chair of the Santa Cruz County Poor People’s Campaign, a Commissioner on the Santa Cruz City Commission for the Prevention of Violence Against Women and the founder of Project Pollinate.

Cynthia Hawthorne:

Email: kacima@cruzio.com

Telephone: 831-419-3969

https://www.hawthorneforsantacruz.org/

Facebook page

I have been a member of a women’s Mountain Biking group called

“ The Screamers” since 1999. We try to ride together every week.

Greg Larson: My wife and I moved to Santa Cruz to start and raise our family 20 years ago, and we love the environment and community that surrounds us. However, the challenges facing us our many, and the opportunities few. But dramatically improving our bicycling and alternative transportation infrastructure is one of those rare opportunities, and I would welcome working with each of you to that end.

I am committed to serving our community and believe I have the values we share and the experience we need to get us through the challenges ahead and to maintain the promise that is Santa Cruz. I have reduced my professional work solving problems for cities throughout California so I can focus on solving problems here at home. That is my commitment to not only you, but to my family as well.

I can be reached at Larson4SantaCruz@gmail.com or 831-222-8512. My hundreds of endorsements, including many you no doubt know, as well as the most detailed position statements of any candidate, can be found at www.Larson4SantaCruz.com.

Donna Meyers: I have lived in Santa Cruz for 35 years and care a lot about our community and our neighborhoods and families. I treasure the time I can use my bike to travel around our beautiful town and I would like to see more families and visitors feel safe to move about Santa Cruz on bikes. We have done a lot but I know we can do more and we can continue to fine tune our facilities and invest in new ideas. I am committed to keeping Santa Cruz bike safe for everyone. My professional background is in environmental protection and restoration and I believe we need to move towards alternative transportation modes and biking is a key component of that. Santa Cruz must be a City that can meet its greenhouse gas reduction goals. Please feel free to contact me if you have questions for me!

I can be contacted at donna4santacruz@gmail.com and by phone at 831-535-3979. Please check out my website at www.Donna4SantaCruz.org and I am on Facebook https://www.facebook.com/donna4santacruz



Scotts Valley City Council

1. Do you currently ride a bicycle or use any other form of active or public transportation?

Stephany Aguilar: I ride occasionally with family!  I also use other forms of alternate transportation.

Derek Timm: Yes, I am an avid road bike enthusiast, and I love mountain biking as well in our beautiful County.

2. What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your City?

Stephany Aguilar: The City of Scotts Valley has received several “Safe Routes to School” grants to provide for bicycle and walkable systems in our community.  Additionally, I serve on the Board of the Association of Monterey Bay Area Governments (AMBAG), where we review the Metropolitan Transportation Improvement Program (MTIP) of the Santa Cruz County Regional Transportation Commission (SCCRTC).  I have worked collaboratively with SCCRTC and CalTrans, via AMBAG, to improve transportation in Santa Cruz County.

Derek Timm: As head of the Scotts Valley Educational Foundation, we have held the Mountain Charlie Challenge for 14 years.  I started as a participant, and eventually became the head of the Foundation. We worked with ecology action to have bike safety events at the local schools and rallies for the Mountain Charlie Challenge.  We created a kids portion of the ride. 100% of the funds raised from the event went back to local schools.

3. Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path in the rail corridor from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

Stephany Aguilar: Although there are no segments of the Monterey Bay Sanctuary Scenic Trail in the Scotts Valley city limits, I wholeheartedly believe that we as a city should encourage completion of the trail and work to enhance, where possible, our connectivity to the trail system.

Derek Timm: Scotts Valley sits outside the trail route, but as a City we have recently secured funding for improved cycling lanes in our City.  I would help with expanding this program in our City as a City Council Member.

4. In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those who oppose removal of parking spaces?

Stephany Aguilar: I believe in integrating a collaborative process, from the inception of an idea to the development of plans that involves all stakeholders. It is imperative that we find alternatives to parking requirements, to allow for both bicycles and cars.  For example, where parking was previously prohibited, new parking may be added and new bicycle paths integrated into the transportation corridors, where safely possible.

Derek Timm: Again, in Scotts Valley, our corridor streets have already addressed this concern. I am currently serving on the General Plan Committee for the City, and I have been supportive of bike safety and access in the plan for our City for the next 20 years.  I will be supportive at a council level of continuing this agenda.


5. Implementing innovative bike treatments like​ protected bikeways​ has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your City?

Stephany Aguilar: Protected bikeways are of great value and these specific treatments should be strategically placed. There are numerous areas where these treatments would be beneficial.  Scotts Valley currently has numerous bike lanes and we have enhanced bicycle safety in the City. Although we have limited areas at this time, to implement protected bikeways, I believe that a protected bike lane on Scotts Valley Drive would be a prime location for one.  Many bicyclists use this corridor, specifically young children biking to the Scotts Valley Middle School.

Derek Timm: I would be open to exploring the ability to implement protected lanes in Scotts Valley the extent it would be permitted in conjunction with our infrastructure and if supported by Public Works.   We do have some roads in town already that are less travelled, and do serve as good access points for bikers, but they are not protected lanes at present.

6. Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?


Stephany Aguilar: We should incorporate a comprehensive Safe Routes to School program that includes a bicycle safety education curriculum. The curriculum should be structured for appropriate grade and age levels and implemented as part of a school-wide or countywide program.

Additionally, the Santa Cruz County Regional Transportation Commission (SCCRTC) is an exceptional resource for bicyclists. Their web site includes information on Bicycle Service & Resources, along with a map of bicycle lanes, paths and alternate routes within Santa Cruz County.

Derek Timm: I would be supportive of projects to improve bike safety and improvements along corridors, which will increase bike usage and reduce.  I would also be supportive of additional events with the schools to help educate children on bicycle safety.


7. How do you plan to create new safe routes to schools in your City?

Stephany Aguilar: Scotts Valley has garnered many safe routes to school grants that have enhanced alternate methods of transportation and bicycle safety in our community.  I believe that Scotts Valley does a great job of promoting bicycle usage and provides for safe routes to school. I will continue to promote and support these endeavors. We recently enhanced the Scotts Valley Drive, Mount Hermon Road Intersection to facilitate safety for bicyclists and a safe routes to school intersection.  Additionally, we have enhanced Green Hills Road for bicyclists with a safe routes to school grant.

Derek Timm: I will continue in assisting partnership between public works, along with my members of the local community.  This past year, the City received a large grant for this program which was due in large part to collaboration with private industry, and the hope is further funding can be secured in the future.


8. What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

Stephany Aguilar: I would invite you to visit my web site at:  www.saguilar2018.com.  My web site will direct you to all pertinent contact information.

It is a pleasure to serve the City of Scotts Valley and represent our city on numerous local, regional and statewide boards. As a Board Member of the Association of Monterey Bay Area Governments (AMBAG), the California Council of Governments (CalCOG) and the League of California Cities (LCC), I have worked very hard to enhance our transportation funding for our region and will continue to work collaboratively with agencies throughout California to dedicate more funding for bicycle safety and safe routes to schools programs!

Thank you in advance for your kind vote of confidence.  I look forward to continuing to serve the City of Scotts Valley and our region!

Derek Timm: I’m an avid rider, and will be very supportive of efforts to improve bike safety and infrastructure improvements.
Derek Timm for Scotts Valley City Council
www.Timm4SV.com
email:  Derek@Timm4sv.com
Phone: 831.239.9203

Watsonville City Council

1. Do you currently ride a bicycle or use any other form of active or public transportation?

Jenny Sarmiento: I used to ride a bicycle a few years ago. I am the guardian and caretaker of a sister with disabilities. Riding a bike or taking public transportation is extremely challenging. Whenever possible, I walk nearby to do light shopping.

Steve Trujillo: I walk.  Much of my campaign is on foot. My last bike was stolen  4 years ago. When my partner had a stroke, there was no need for a bicycle, and Ed asked me to give his away. I use public transportation when I go to SF.

2. What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your City?

Jenny Sarmiento: As an executive director of a local nonprofit, I participated in several committees, including the Healthy Start Collaborative (PVUSD). As a collaborative, we participated in several efforts to provide safe bike routes to school.

Steve Trujillo: The fact that i  was part of the Santa Cruz city school district project zero implementation when i was a board member of the Santa Cruz city school district from 2010-14.

3. Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path in the rail corridor from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

Jenny Sarmiento: The Watsonville City Council rotates the responsibility of the mayor. The new city council member in my district is next in line to serve as the mayor. As mayor, I would make this one of my major projects.

Steve Trujillo: District 7 is in the eastern zone of Watsonville.  I envision connecting East Lake avenue, also known as highway 152, and Riverside Drive, also known as highway 129, to connect to the Sanctuary Scenic Trail.

4. In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those who oppose removal of parking spaces?

Jenny Sarmiento: The City has already identified areas for bike parking. In some areas around the Plaza, accommodations have already been made. I would work with Public Works to identify additional space.

Steve Trujillo: There is virtually very little parking on East Lake avenue except in the downtown area.  And there is NO parking on Riverside Drive , with the exception of the portion that runs from the Buddhist Temple to Main Street.  In both cases, there is room for a bike lanc highlighted in green. In addtion, we need to erect signage that says “ share the road” . some exists in parts of Watsonville, but not along either 129 or 152. That needs to change.  Both of these highways connect to Gilroy, south Santa Clara county and San Benito county.


5. Implementing innovative bike treatments like​ protected bikeways​ has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your City?

Jenny Sarmiento: Yes, I do agree that protected bikeways increase ridership and reduce injuries and fatalities. Again, I would work with Public Works and other city staff to identify streets that are wide enough where we can install them. I would engage cyclists in our community to join an ad hoc committee to identify the streets and help secure funding.

Steve Trujillo: Yes, they are of great value.  As part of the rail and trail project , i would think they were essential. And, they can be built along sections of 129 and 152.


6. Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?

Jenny Sarmiento: Partner with current City Council member Hernandez, who has been a big proponent of cyclists and pedestrian safety, and others to promote more awareness. In addition to making our roads safer, we need to provide more education to young cyclists at venues such as Open Streets, the Farmers Market, and after-school programs.

Steve Trujillo: First, we need WPD on bikes. There are a few,  but we need them in greater number. The problem is recruitment.  Our police chief , David Honda, says we have 18 vacant positions that we have money in the budget to hire. The sad part is that when we get them trained and ready to work for WPD, they take off to better paying PD ‘s. Another issue is that we don’t have anywhere near enough bike lanes. This is in my campaign literature.

7. How do you plan to create new safe routes to schools in your City?

Jenny Sarmiento: In my former role as the CEO of a nonprofit, I served in a collaborative with the school district and other agencies. I would re-establish those relationships to plan and create safe routes to school.

Steve Trujillo: We can do what has worked in Santa Cruz with safety caravans for students on bikes that follow certain routes to our schools that are published in school district literature, the Register -Pajaronian and online.  We can also provide student cyclists with slow moving vehicle vests on their way to and from school.


8. What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

Jenny Sarmiento: Jenny T. Sarmiento (831) 239-8458 Jtsarmiento831@gmail.com, FB: Jenny T. Sarmiento for City Council Jennytsarmiento.com

Steve Trujillo: I am a retired bilingual CA public school teacher of 36 years.  I am a healthy 65 years young. I advocate change in that our great city needs a RENAISSANCE.  Part of that is in transportation. Highway 1 is often a parking lot. Our main arteries become them as well during rush hour.  I am currently a city personnel commissioner. I am also on the board of advisors of the Watsonville YMCA. i have belonged to a gym since i was 27. One of my faves has always been the exercycle. I am the only out , gay Latino candidate running for city council in Watsonville. You can reach me at :  831-251-3329, or at cruztbone53@gmail.com. I am on facebook:  Trujillo for council.

Now Hiring - Earn-a-Bike Support Staff

Make a Difference in the Lives of Local Youth with Earn-a-Bike.

Do you or someone you know love working on bikes? Want to help stoke out the next generation of riders? We are looking for a part-time program assistant and bike mechanic for our Live Oak Earn-a-Bike program.

Join the Bike Santa Cruz County team, and help get bikes and mechanics training to youth in need. Earn-a-Bike pairs high school students with middle school youth, who work together to refurbish donated bikes over the course of a 5-week program. Along the way, participants learn bike safety, gain confidence working on and riding their bikes, play team building games, and engage with fun bike arts and crafts activities.

At the end of the program, participants take home their bike, a custom-stenciled helmet, front and rear bike lights, a secure bike lock, and a portable repair kit. High school student staff receive paid job training and leadership experience.

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Job Description: Earn-a-Bike Program Mechanic/Instructor

Reports To: Youth Programs Director
Status: Part-time, seasonal
Location: Live Oak, CA

Bike Santa Cruz County’s youth program is seeking an energetic, dedicated, and passionate part-time staff person to serve as a lead bike mechanic/instructor for its Live Oak Earn-a-Bike Program. The ideal candidate will have a strong affinity for, and experience working with middle and high school-aged students, and professional or volunteer experience as a bike mechanic.

About Earn-a-Bike:

Earn-a-Bike (EAB) is an opportunity for middle school students to learn bike repair, bike safety, and “earn” a bike that they help to refurbish. EAB is a free 5-week 2 hours per week after school program. The EAB Mechanic/Instructor will supervise bike repairs, support bike mechanics trainings for program participants, and help with program implementation. Earn-a-Bike pairs middle school students with high school staff, who work together to repair donated bikes. Participants also receive a helmet, lock, lights, and a repair kit.  

About Bike Santa Cruz County:

Bike Santa Cruz County promotes biking in Santa Cruz County through advocacy, education and community building. We work to improve conditions for cyclists through advocacy campaigns, help build bike culture through our youth programs, and host various community rides and events.

Tasks to be accomplished:

  • Manage 10 bicycle repairs per 5-week Earn-a-Bike session
  • Develop lesson plans to teach bike repair basics
  • Supervise teen helpers with bike repairs
  • Provide general instructional support
  • Help manage program bike and bike part donations
  • Transport supplies to program site via bike or car
  • Conduct outreach at community events (includes occasional evening and weekend events)
  • Respond in a timely fashion to BSCC staff regarding staffing/scheduling for events

Requirements:

  • 1-2 years experience as a bike mechanic in a professional or community bike shop
  • Some experience working with groups of youth (teens and middle school students)
  • Experience delivering instruction to youth in a clear, concise, passionate manner
  • Excellent classroom management skills with youth to maintain an effective learning environment
  • Positive and enthusiastic style capable of motivating others
  • Professional demeanor and ability to effectively coordinate with school and site representatives
  • Experience with community outreach and education
  • Sensitive to the cultural backgrounds of youth participants and their families
  • Willingness to work flexible hours when needed
  • Program will occur on two days per week including Tuesdays in the afternoon/evening and requires 4-8 hours/week for 20 weeks
  • Proficient in Spanish (preferred)
  • Experience with Google Drive and Google Calendar (preferred)

Pay: $15-$18/hour, depending on experience

Timeline: Program begins in mid-September 2018 and ends June 2019

How to Apply:
Send a cover letter and resume, saved in PDF format, to tawn@bikesantacruzcounty.org. Please include “Earn-a-Bike Mechanic/Instructor, [YOUR NAME]” in the subject line, and be sure to mention where you saw the job advertised.

Applications due on September 5th by 5pm.

BSCC is committed to providing equal employment opportunity for all persons regardless of race, color, religion, national origin, marital status, political affiliation, sexual orientation, gender identity, disability, sex or age.

June 2018 Election: Candidate Questionnaire

Bike Santa Cruz County Education Fund is a 501(c)(3) CA nonprofit that promotes bicycling through advocacy, education, and community building. Our goal is for people of all ages and abilities to feel comfortable using their bikes for daily trips.

The following questionnaire was sent to all candidates running in the District 3 and District 4 Supervisorial June 2018 race.  The only candidates to respond were Steve Pleich and Ryan Coonerty from District 3 and Felipe Hernandez and Greg Caput from District 4. The candidate's answers are published below. The answers below have not been altered.

Bike Santa Cruz County Education Fund does not endorse or oppose any of the candidates for public office, and a candidates’ fitness for office should be judged on a variety of qualifications that go beyond their responses to the questions contained in the following questionnaire.

 

#1: Do you currently ride a bicycle or use any other form of active or public transportation?

Ryan Coonerty (RC): I ride a bike and I frequently walk to get to my destination.

Steve Pleich (SP): Yes. I have been a Metro Transit bus rider as my sole means of transportation for the last 6 years.

Greg Caput (GC): As of late, I have ridden the bus much less. However, I am a regular bus rider and have made it my main mode of transportation to and from the Santa Cruz for Board meetings. Currently, I have been raising young newborns and have ridden less. However, I am an advocate of riding the bus and using bicycles. Lastly, I have fostered bike riding for all of my children.

Felipe Hernandez (FH): Yes, I ride bike to City Hall. Walk our downtown during mid day.

 

#2: What specific accomplishments and qualifications demonstrate your capacity to improve conditions for cyclists in your district?

RC: I’m proud to have worked on many projects that improve conditions for cyclists.  I’ve been a strong advocate for the North Coast Rail Trail, helping to secure grant funding for the segment from Wilder Ranch to Panther Beach and securing private funding to help fund the design work from Panther beach to Davenport.

I approached Secretary of Natural Resources John Laird to secure funding to widen the San Lorenzo Trestle path which is currently so narrow it creates conflicts and safety issues for cyclists and pedestrians.

I’ve pushed for the completion of the Twin Lakes Beachfront project which will complete a portion of the California Coastal Trail and significantly improve safety for cyclists and pedestrians in the Harbor/Twin Lakes area.

I’m supporting efforts to secure funding for the segment of the rail trail from the San Lorenzo River to 17th Avenue in Live Oak.

I supported Measure D which provides signficant funding for bike projects.  

As a member of the Santa Cruz County Regional Transportation Commission I have support increased funding for Bike to Work Day and the educational programs.

During my time on the Santa Cruz City Council, I was a strong advocate for the Arana Gulch path, for the acquisition of the rail right of way, and improvements to the levee bike path among other bike infrastructure efforts.

SP: I have for several years lived along the main university bike routes running through Delaware Avenue, the Circles and High Street. It has been my observation that cyclists in Santa Cruz “share the road” and could do more safely and in greater numbers if the county made a serious commitment to increased dedicated bike lanes and paths.

GC: I have always been an advocate for safe routes to schools. When I was a child, it was common to walk to school or ride your bike to school. Therefore, I have advocated for any measures that would lead to that end. Improved striping and bike lanes have been an ongoing issue and I have voted in the affirmative any time they were proposed. 

FH: Created and hosted Community Bike Rides with intergenerational non-traditional riders in Watsonville as a fun and social activity and to promote safer bike and pedestrian infrastructure. Lobbied and promoted for the City to adopt Complete Street and Vision Zero programs. Working toward creating a BMX Pump Track for South County youth to experience for the first time.

 

#3: Planning is underway for segments of the Monterey Bay Sanctuary Scenic Trail, a multi-use path along the rail line from Davenport to Pajaro. How do you envision building the sections in your district as soon as possible?

RC: As I mentioned above, I’ve been actively working on moving the North Coast Rail Trail forward.  An EIR for the segment from Wilder Ranch to Panther Beach is currently underway and I’m looking forward to bringing the project to fruition.  I will continue to advocate for construction funding to complete the trail to Davenport.

I helped secure the funding to improve safety and access on the San Lorenzo Trestle path, a project which is in final design at this time, and I am also supporting efforts to obtain grant funding for the trail segment from the San Lorenzo River to 17th Avenue.

I have supported the City of Santa Cruz in moving forward on segments in the City, including contacting New Leaf Market in an effort to resolve issues.

SP: I have read the Master Plan and agree with my friends at Ecology Action that the plan should go forward as quickly and cost effectively as possible. As your Supervisor, the realization of this plan will be a top priority.

GC: Currently, the Regional Transportation Commission agreed on a plan that moves from north to south. There is however a plan to improve a trail near Lee road. The current trail proposed could be linked to the City trail system and thus be used in the near future.

FH: I would like to begin the Trail Segments 18 and 19 of the Monterey Bay Sanctuary Scenic as soon as funding and vote is approved. I support and would vote for both Rail and Trail components as well.

 

#4: In many cases, adding new facilities for people on bikes requires parking removal. How would you balance the concerns of people on bikes with those of who oppose removal of parking spaces?

RC: I would support a robust public process in which an honest dialogue could take place in an effort to arrive at a successful resolution.

SP: If the residents of Santa Cruz could accept the idea that fewer parking spaces will directly contribute to fewer cars, less green house gas AND more residents using bicycles as their primary means of transportation, I think opposition to removal of parking spaces would be reduced.

GC: The removal of parking spaces would need to coincide with whatever alternative strategy of alternate transportation.  We would need to implement multimodal strategies first before we remove parking. We need a feasible plan. I agree that we need to implement more bicycle friendly strategies.

FH: I would host community meetings with those that oppose to discuss transportation equity issues. Let them know that both are equally important but let them know we have minimal bike racks in comparison to parking. It is fair if we make way for bike racks or bike lockers.

 

#5: Implementing innovative bike treatments like protected bikeways has been shown to dramatically increase bike ridership in cities across the U.S. Do you consider these facilities to be of value? If so, how would you propose to implement them in your district?

RC: Innovative bike treatments such as protected bikeways are definitely valuable and I’d be happy to discuss the highest priority locations for bike treatments

SP: Yes. Protected bikeways not only will provide additional safety for cyclists, they can be the gateway to a full network of bike friendly routes. Additionally, the idea of using landscaping for separation and safety would enhance the natural environment of our community. The topography of Santa Cruz lends itself uniquely to a system of protected bikeways along major transportation corridors. This is something I believe I can get done for my district.

GC: I agree that these innovative bicycle treatments are effective. I believe that we would need to examine each available opportunity for such treatments and look for funding that can implement this strategy into an actual action plan.

FH: In our City/District, protected bike lanes are greatly needed. I am actively asking for grants for safe bike & pedestrian infrastructure funding and encouraging staff and admin to submit the grants. Working to make it a priority, this year was a breakthrough year in that we managed to incorporate bike & pedestrian safe infrastructure as part of our City’s 2 Year Strategic Plan.

 

#6: Santa Cruz County is consistently ranked #1 or #2 in the state for cyclist injuries and fatalities. What steps would you take to improve safety for people on bikes?

RC: It is unacceptable that our county has such a high rate of cyclist injuries and fatalities. I will continue to support construction of the rail trail, support bike safety/bike education efforts, and support the implementation of bike treatments.

SP: The most dangerous area of our city for cyclists is surely the Mission Street corridor. University cyclists use Delaware Avenue as an alterative route to avoid the dangers of Mission Street but that, in turn, creates more bike traffic and potential danger. Mission is a state route, as I’m sure the BSCC folks know, so it is difficult to improve or enhance bike safety along that route. The King Street corridor needs to be completely revisioned with an eye toward protected bike paths along its entirety. Other areas need our attention as well but addressing the Mission/King area might bump us down the list, to say nothing of enhancing safety and saving lives; which should be our mission.  

GC: In particular, there was a phenomenon of high school student riding their bikes without breaks. This lead to many students wrecking their bikes and being injured. Although this phenomenon has now disappeared, it highlights that there is need for education on bike safety and driver safety in traffic heavy areas. Lastly, I support the County’s effort for traffic safety and invite any effective, new and innovative measures.

FH: In addition, to everything mentioned before, we are in the process of creating a Vision Zero plan to address this matter as well. It would be a step in the right direction for the County of Santa Cruz to draft a Vision Zero resolution as well. With any State funds and/or Measure D funds we need to make sure that any road improvements incorporate the safest bike and pedestrian standards.

 

#7: How do you plan to create new safe routes to schools in your district?

RC: The schools in the unincorporated portion of the 3rd district are Pacific Elementary in Davenport and Bonny Doon Elementary.  In an effort to reduce vehicle speeds and increase safety around Bonny Doon Elementary, the County was able to install speed feedback signs near Bonny Doon School.  For Pacific School, as part of the Cement Plant Re-use Process, I’m supporting a path that students (and community members) could take from New Town to Old Town. I am also urging Caltrans to implement a safe crossing of Highway 1 in Davenport.

SP: Again, in my view, safe routes need to be protected routes. Our families need to believe that their children can bike to school safely. We have to do everything we can to affirm their belief in that.

GC: Consistently identify needs, and advocate staff to apply for grants to meet these needs. In addition, consult the community as to what is needed. Lastly, make concerted effort to consult with bicycle groups to address efforts.

FH: As Supervisor we want to continue to have our City/County Civil Engineers and Planning Departments work closely with the School District. We want to continue participation in the collaborative work with CTSC and SCBPWG on these issues. And continue to promote Safe Routes in our City’s Intergovernmental Committee. I want to create an Intergovernmental Committee at the County level to a address important matters such as Safe Routes to Schools as well.

 

#8: What else would you like our members to know about you? Please include how your campaign can be contacted, such as your website, email, telephone, Facebook, or other methods you want to share.

RC: I’m committed to Santa Cruz and I’d be honored to have Bike Santa Cruz County’s support.

ryan@ryancoonerty.com

www.ryancoonerty.org

SP: 

Steve Pleich, P.O. Box 7186, Santa Cruz, CA 95061

(831) 466-6078

Web Site:  pleichforsupervisor.com

pleichforsupervisor@gmail.com

https://www.facebook.com/PleichForSantaCruz/

Twitter: Steve4SantaCRUZ

GC: 

https://www.facebook.com/gregcaputsupervisor/

http://www.gregcaputsupervisor.com/

FH: As your next Supervisor we have the opportunity to work on equitable & sustainable transportation and safe roads for all. Thank you!

Campaign contributions can be made to:
Felipe Hernandez for Supervisor
120 Ford Street
Watsonville, CA 95076

FPPC: #1398965

(831) 707-4392
voteforfelipe@gmail.com

FB: Felipe Hernandez for Supervisor

 

Now Hiring: Bike Parking Coordinator

Reports To: Executive Director
Status: Part-time, seasonal
Location: Santa Cruz County

Bike Santa Cruz County Education Fund (BSCC) is a non-profit membership-based organization that promotes bicycling through advocacy, education, and community building. Our goal is for people of all ages and abilities to feel comfortable riding their bikes for daily trips.

BSCC is hiring a Bike Parking Coordinator to manage bicycle parking on scheduled days at events contracted with various cities and event organizers. This position will include full responsibility for the security of bicycles, supervision of bicycle parking volunteers, and solving problems as they arise. If you are an effective and engaging communicator who is passionate about improving our world by making bicycling easier for everyone, this is the position for you!

Responsibilities will include:

  • Inventory materials and resources needed for each event
  • Coordinate transportation of said materials and ensure their return to office
  • Manage volunteers with assistance from BSCC staff
  • Communicate with Executive Director regularly for quality assurance
  • Supervise bike parking corral at events
  • Ensure utmost security of corrals
  • Resolve any disputes between corral users and/or direct to Executive Director
  • Track usage and sales, if any, at each event
  • Prepare information for reports for each event to be utilized for future planning
  • Effectively communicate the mission, vision, and programs of BSCC to users
  • Ensure that all corral users have a top quality customer experience
  • Respond in a timely fashion to BSCC staff regarding staffing/scheduling for events

Qualifications

  • Previous experience working with volunteers
  • Ability to communicate within a team to achieve the greater goals
  • Must have strong organizational and interpersonal skills
  • Able to lift 50 pounds
  • Willingness to haul a sometimes heavy trailer by bike for events within 3 miles of office
  • Access to car and cellphone

The right candidate for BSCC’s Bike Parking Coordinator position will:

  • Be an enthusiastic ambassador of BSCC’s mission and vision
  • Thrive in an outdoor and often harsh weather (hot/wet/cold) environment
  • Have a flexible schedule and be able to work evenings and weekends

Additional preferred qualifications:

  • Prior experience with bicycle valet services

Compensation:

Hourly rate of $16

How to Apply:

Send a cover letter and resume, saved in PDF format, to apply@bikesantacruzcounty.org. Please include “Bike Parking Coordinator Candidate, [YOUR NAME]” in the subject line, and be sure to mention where you saw the job advertised.

Applications will be considered on a rolling basis until the position is filled.

Bike Santa Cruz County Education Fund is committed to providing equal employment opportunity for all persons regardless of race, color, religion, national origin, marital status, political affiliation, sexual orientation, gender identity, disability, sex or age.

 

Bike Santa Cruz County Seeks Events and Membership Coordinator

Open Position: Events and Membership Coordinator

Bike Santa Cruz County promotes biking in Santa Cruz County through advocacy, education and community building. We work to improve conditions for cyclists through advocacy campaigns, help build bike culture through our youth program, Green Ways to School, and host a variety of fun bike events throughout the year. We are a small, dynamic team, and we’re looking for the right person to help us grow and expand our reach.

Hours: Full Time. Flexible schedule including some evening and weekend work.

Salary: $16-$20/hour to start. Plus vacation/sick leave and health insurance stipend.

Job Summary

Bike Santa Cruz County seeks an experienced membership and event coordinator with a passion for active transportation to engage and grow our membership through community events and programs. This includes planning established large events such as Run by the Sea, Open Streets Santa Cruz County events, and Bike Santa Cruz County’s Annual Dinner, and smaller events such as Kids Bike Parties and our annual member meeting. This position will also be responsible for managing our membership program, including recruiting new individual and business members. The ideal candidate will be able to balance multiple projects independently and manage event growth and development, as well as initiating new events to help us meet our community engagement goals.  

Responsibilities

Engage membership and the community by producing and managing successful, profitable events (60%)

  • Manage production of established events including Light Up the Night, Bike to Work Day, Open Streets Santa Cruz, Open Streets Watsonville, Run by the Sea, Annual Dinner and Auction, Kids Bike Party (2-3 annually), Monthly Member Rides, and Member Meetings (2 annually)
  • Review and adapt event timelines and complete tasks on schedule
  • Meet event sponsorship goals and build sponsor relationships over time
  • Manage and stay within prescribed event budget
  • Recruit and manage volunteers to assist with each event
  • Manage Volunteer Coordinator
  • Manage and build relationships with partner organizations involved in each event
  • Work collaboratively with Bike Santa Cruz staff and report regularly to Director & Board
  • Coordinate with Bike Santa Cruz Director to promote and publicize events
  • Propose ideas to improve efficiency and event quality
  • Propose ideas for new events to grow and foster the Santa Cruz County bike community
  • Ensure compliance with insurance, legal, health, and safety obligations
  • Proactively handle challenges and troubleshoot problems
  • Conduct pre– and post-event evaluations and report on outcomes

Grow BSCC membership of individuals and businesses (30%)

  • Regularly meet with members
  • Table at community events to meet and recruit new members
  • Meet and recruit new business members
  • Grow BSCC business sponsorship program
  • Manage membership database and ensure high rates of member renewal

Other projects and administrative tasks as assigned (10%)

Required Qualifications

  • Proven event management experience
  • Excellent time management, organizational and written and oral communication skills
  • Impressive portfolio of previously managed events
  • Experience with volunteer coordination
  • Sales skills and ability to build productive business relationships and secure sponsorships
  • Ability to manage multiple projects independently
  • Passion for biking and active transportation
  • MS Office proficiency
  • Preferred
  • Proficient in Spanish
  • Experience with Google Drive and Google Calendar

Application Process:

Submit the following by email to apply@bikesantacruzcounty.org.

  1. Cover letter with reasons for applying
  2. Resume including past event coordination experience
  3. Three professional references

No phone calls, please. We will contact you to set up interviews. Open until filled.

Bike Santa Cruz County, the Coastal Rail Trail, and the Future of Transportation in Our County

Why we support the plan for rail with trail, for now

Bike Santa Cruz County has been working to get a bike and pedestrian trail built in the rail corridor for more than 25 years. We are collaborating with our local lead agency, Santa Cruz County Regional Transportation Commission (RTC), the agency that owns the rail right-of-way, to promote and support this endeavor. The RTC developed the award-winning Trail Master Plan (linked below), and is the responsible entity for implementation of the plan. Working in partnership with local jurisdictions, RTC will guide the future of the Monterey Bay Sanctuary Scenic Rail Trail.

We have been at the forefront, advocating for the Coastal Rail Trail to become not just a wild idea, but a viable project with more than $100M in funding.

In the past 6 months, the Bike Santa Cruz County board of directors was lobbied to take an alternative position on the corridor’s future use. The board heard presentations from both the Friends of the Rail and Trail and the Great Santa Cruz Trail Group (now Santa Cruz County Greenway). After hearing multiple points of view and weighing the costs and benefits, the board of Bike Santa Cruz County remains committed to the Coastal Rail Trail as designed in the Monterey Bay Sanctuary Scenic Trail Network Master Plan, while the RTC continues to study the practicability of rail. The primary reasons for this are:

  1. Construction of the Coastal Rail Trail is scheduled to begin in 2018 and 10 miles, or 33%, will be constructed within 4 years

  2. The potential of passenger rail service in Santa Cruz County makes preserving the tracks worth the time it takes to study its feasibility.

Half the county’s population, 92 parks and 44 schools are located within 1 mile of the rail corridor. Thirteen miles of the Coastal Rail Trail has been funded in full or in part, with construction to begin as soon as design, engineering, and environmental permitting are complete. These projects include 7.5 miles of trail from Wilder Ranch to Davenport, 2.1 miles through the Westside of Santa Cruz, 2.2 miles from the Boardwalk to 17th Avenue, and 1.2 miles in Watsonville from Lee Road to Walker Street. The first phase of one of the segments through the Westside, from Natural Bridges Drive to Bay Street, will begin construction in 2018. Bike Santa Cruz County’s efforts over the last 25 years are now truly beginning to pay off.

But there is a real fear beginning to spread: the potential for this project to be delayed due to the lobbying efforts of a small group that is advocating for the train tracks to be removed. Changing course now would mean the entire process would need to restart and projects currently in progress would be delayed. Comprehensive planning, new designs, building stakeholder buy-in, environmental review, and finding additional funding to remove the tracks, would, in an accelerated estimate by the RTC, take 10 years. Our community cannot wait that long.  

Traffic Violence in Santa Cruz County

Our county needs the Coastal Rail Trail to be constructed as soon as possible. The Community Traffic Safety Coalition recently released their Traffic Violence in Santa Cruz County Report. They found that Santa Cruz County ranks among the worst in the state for injuries and fatalities among bicyclists overall and pedestrians under the age of 15. They also found the 8% of residents in our county who walk or bike experience 26% of the deaths and severe injuries that occur on our roadways. That means that traffic violence (severe injuries and fatalities) disproportionately affects our most vulnerable road users -- cyclists and pedestrians.

We urgently need to reduce our community’s traffic violence by giving cyclists and pedestrians an alternative to our high collision corridors. The Traffic Violence in Santa Cruz County Report studied traffic violence between 2010-2014. During those years, 20 cyclists and pedestrians were either severely injured or killed on high collision corridors that run parallel to the Coastal Rail Trail. By building the Coastal Rail Trail we would give cyclists and pedestrians a direct route to move across the county safely, away from vehicular traffic. Lives are depending on it.

Mass Transit in the Rail Corridor

The future of Santa Cruz County’s transportation system depends on the use of the corridor. The RTC is in the process of studying the best use of the rail corridor from an environmental, economic, and social equity context through the Unified Corridor Investment Study (UCIS). The UCIS is reviewing multiple scenarios including transit with trail and trail-only in the corridor. Bike Santa Cruz County supports the RTC’s process to use the UCIS as a tool to determine the best use of the corridor.

Bike Santa Cruz County supports the RTC’s process because mass transit has a huge potential: allowing those committed to using bicycles as daily transportation to move further distances, encouraging new cyclists, and connecting Santa Cruz County residents to the statewide rail network. Mass transit in the corridor has the potential to improve travel for cyclists by allowing them to move further distances within the county by biking to a stop, hopping on the train, hopping off the train, and biking the last mile to their destination. Passenger rail and bicycling are a perfect match, and rail would support a car-light lifestyle by providing a viable alternative to driving. As the statewide rail system is built-out, the entire state would be more accessible to Santa Cruz County residents traveling without a car.

A passenger train also has the potential to provide an alternative route, with consistent travel times, for commuters between Watsonville and Santa Cruz. As population increases and housing costs in North County continue to rise, more and more workers will look for lower cost housing options in South County and beyond. Rail transportation would provide an alternative to sitting in traffic and would allow residents of Mid- and South County to spend more time with their families, increasing their quality of life.

It may be that the UCIS, or other future studies, determine that passenger rail is not feasible for our county. We acknowledge that rail transportation is a significant investment, and funding for capital improvements and annual operating costs would need to be secured before passenger rail could move forward. Bike Santa Cruz County believes that we should not give up the option for transit in the corridor without a thoughtful and informed community conversation. We look forward to the results of the UCIS, and our board will weigh the impacts of the study’s results on local cyclists before taking an updated position.

We need your help

Bike Santa Cruz County urges the community to endorse the process and to continue its trajectory toward building the Coastal Rail Trail in the shortest time possible and studying the future of mass transit in the rail corridor. How can you help?

Thank you for your continued support in making Santa Cruz County a safer place to bike.

Janneke Strause

Executive Director

Bike Santa Cruz County

Team Bike Santa Cruz County Diversity Program

Selected participants receive free registration for Climate Ride and $2500 in fundraising support!

We’re Looking for a Diverse Crew

For the third straight year Team Bike Santa Cruz County will take part in Climate Ride California (June 9-13), boosting environmental awareness and raising money to make cycling safer and more accessible for everyone. Participation in this 5-day, 300-mile adventure is a life-transforming experience, made more special by being part of an awesome 12 person team! Once again, we’re asking you to make our team even better by helping it become more reflective of Santa Cruz County’s diverse communities.

If selected, you/your nominee will receive:

  • Free registration for Climate Ride California 2017
  • $2500 in fundraising support
  • Free one-year BSCC membership
  • Training and guidance in preparing for Climate Ride

Visit www.bikesantacruzcounty.org/climate-ride-diversity-program for instructions and information.

Bike Santa Cruz Seeks Events and Membership Coordinator

Events and Membership Coordinator

Job Posting

Bike Santa Cruz County promotes biking in Santa Cruz County through advocacy, education and community building. We work to improve conditions for cyclists through advocacy campaigns, help build bike culture through our youth program, Green Ways to School, and host a variety of fun bike events throughout the year. We are a small, dynamic team, and we’re looking for the right person to help us grow and expand our reach.

Hours: Full Time. Flexible schedule including some evening and weekend work.

Salary: $16-$20/hour to start. Plus vacation/sick leave and health insurance stipend.

Job Summary

Bike Santa Cruz County seeks an experienced membership and event coordinator with a passion for active transportation to engage and grow our membership through community events and programs. This includes planning established large events such as Run by the Sea, Open Streets Santa Cruz County events, and Bike Santa Cruz County’s Annual Dinner, and smaller events such as Kids Bike Parties and our annual member meeting. This position will also be responsible for managing our membership program, including recruiting new individual and business members. The ideal candidate will be able to balance multiple projects independently and manage event growth and development, as well as initiating new events to help us meet our community engagement goals. 

Responsibilities

Engage membership and the community by producing and managing successful, profitable events (60%)

  • Manage production of established events including Light Up the Night, Open Streets Santa Cruz, Open Streets Watsonville, Run by the Sea, Annual Dinner and Auction, Kids Bike Party (2-3 annually), Monthly Member Rides, and Member Meetings (1-2 annually). Work with Ecology Action in BSCC’s Bike to Work Day/Week participation.
  • Review and adapt event timelines and complete tasks on schedule
  • Meet event sponsorship goals and build sponsor relationships
  • Manage and stay within prescribed event budget
  • Recruit and manage volunteers to assist with each event
  • Manage volunteer coordinator
  • Manage and build relationships with partner organizations involved in each event
  • Work collaboratively with Bike Santa Cruz staff and report regularly to Director & Board
  • Attend monthly Board Member meetings
  • Coordinate with Bike Santa Cruz Director to promote and publicize events
  • Propose ideas to improve efficiency and event quality
  • Propose ideas for new events to grow and foster the Santa Cruz County bike community
  • Ensure compliance with insurance, legal, health, and safety obligations
  • Proactively handle challenges and troubleshoot problems
  • Conduct pre- and post-event evaluations and report on outcomes

Grow BSCC membership of individuals and businesses (30%)

  • Regularly meet with current business and individual members to evaluate needs
  • Table at community events to meet and recruit new members
  • Meet and recruit new business members
  • Grow BSCC business sponsorship program
  • Manage membership database and ensure high rates of member renewal

Other projects and administrative tasks as assigned (10%)

Qualifications

Required

  • Proven event management experience
  • Excellent time management, organizational and written and oral communication skills
  • Impressive portfolio of previously managed events
  • Experience with volunteer coordination
  • Sales skills and ability to build productive business relationships
  • Ability to manage multiple projects independently
  • Passion for biking and active transportation
  • MS Office proficiency

Preferred

  • Proficient in Spanish
  • Experience with Google Drive and Google Calendar

Application Process:

Submit the following by email to director@bikesantacruzcounty.org by January 16th.

  • Cover letter with reasons for applying
  • Resume including past event coordination experience
  • 3 writing samples
  • Three professional references

No phone calls please. We will contact you to set up interviews.

Press Release: Bike Santa Cruz County Hires New Executive Director

FOR IMMEDIATE RELEASE

Press Release

Media Contact: Janneke Strause

Phone: (831) 425-0667 

Email: director@bikesantacruzcounty.org

 

BIKE SANTA CRUZ COUNTY HIRES NEW EXECUTIVE DIRECTOR, CELEBRATES 25 YEARS OF ADVOCACY

(Wednesday, November 16, 2016) Santa Cruz, CA – Janneke Strause, current Bike Santa Cruz County Events & Membership Coordinator, has been named the next Executive Director of Bike Santa Cruz County by the organization’s board of directors. Strause will officially assume this new role on November 16th, 2016.

“The Board is pleased with Janneke as our new Executive Director as she has demonstrated herself to be an effective leader since joining the organization 6 months ago. She successfully managed the organization's largest and newest community events: Run by the Sea and Open Streets Santa Cruz. We look forward working with her as she grows the organization and works to better cycling for everyone in Santa Cruz County,” says Elise Ehrheart, board member, Bike Santa Cruz County.

Strause has served as Bike Santa Cruz County’s Events & Membership Coordinator for the last 6 months and has proven herself to be a capable and talented leader in the community. Her experience as the Executive Director of The Inspiring Enterprise, an accelerator for social ventures, and her background in political and community organizing, positions her to advance Bike Santa Cruz County’s vision for people of all ages and abilities to feel comfortable riding for work or pleasure.

“I am honored to fill this position and will work hard to represent cyclists of Santa Cruz County, from Boulder Creek, to the Summit, to the City of Watsonville. I believe all people should feel safe to bike on our streets whether they commute to Downtown Santa Cruz or the strawberry fields in Watsonville. By building world-class infrastructure, Santa Cruz County can be a place where commuters, tourists, families, and students can safely use bicycles as transportation,” says Strause.

As Bike Santa Cruz County enters a new chapter, the board wants to take the time to acknowledge outgoing Executive Director, Amelia Conlen, for her hard work and dedication over the last fours years with Bike Santa Cruz County. Conlen has been elected to join the board of directors of Bike Santa Cruz County.

Meet Janneke Strause at Bike Santa Cruz County’s Annual Dinner & Auction on Sunday, December 4th, 2016 at the Food Lounge at 1001 Center Street in downtown Santa Cruz. Join Bike Santa Cruz County to celebrate 25 years of advocacy, as well as recognizing community heroes with the 2016 Wheelie awards. Food Lounge Chef Andrea Mollenauer will prepare a locally-sourced dinner paired with local wine and beer. Bid on silent auction items from local artists and businesses. Make your reservation today at www.bikesantacruzcounty.eventbrite.com.

For questions or to communicate your advocacy goals, email director@bikesantacruzcounty.org.

###

 

Bike Santa Cruz County 2016 Endorsements

Every election cycle, Bike Santa Cruz County endorses candidates that we believe will improve conditions for cyclists throughout our county. In the upcoming election, seats are open in City Council races for Santa Cruz, Scotts Valley, and Capitola. Here are some important dates and links:

  • Tuesday, November 8, 2016 is Election Day.
  • The deadline to register to vote in this election is Monday, October 24.
  • Mail-in voting starts on Monday, October 10, as does early in-person voting. (Go to http://tinyurl.com/jt6nbx3 to register for vote-by-mail or for instructions on voting in person before Election Day.)
  • Additional voter information is at www.votescount.com, or call the Santa Cruz County Elections department at (831) 454-2060.

Our Endorsement Process
All candidates received surveys from Bike Santa Cruz County and were given a deadline for submitting their answers. Our endorsement committee reviewed the responses and, when applicable, the candidate’s past record. Below are brief comments about the candidates we endorsed and those we didn’t. Our endorsement is meant to guide voters in choosing candidates who will be leaders in our mission to improve cycling in Santa Cruz County. As always, we know that our members care about a range of issues. We recommend reading the full candidate surveys, and weigh these positions along with others that matter to you. Click on each candidates name to read their complete candidate survey. Please consider getting involved in a local campaign by donating time or money. It is easy to do: just go to the website of the candidate you are interested in and sign up.

Bike Santa Cruz County has also endorsed Measure D, a half-cent sales tax measure for local transportation projects. Read more about Measure D and our reasons for endorsing it here.

SANTA CRUZ–ENDORSED (4 seats / 5 endorsed)

A NOTE FROM THE ENDORSEMENT COMMITTEE: All of the surveys we received from Santa Cruz City Council candidates were thoughtful and expressed some commitment to improving cycling in the city. That is a huge step forward from where we were 20 years ago, when we first started doing candidate surveys. As cycling has gained support in our community, we have higher expectations for candidates. We believe that the following individuals will actively champion improved cycling in Santa Cruz.

J.M. Brown: J.M.’s survey showed an impressive mastery of local bike issues. We appreciated his understanding of the importance of the City’s Complete Streets Master Plan and his ideas for funding future rail trail segments. While he did not express clear commitments on contentious issues, he expressed strong understanding
of the importance of better bike facilities and the process for getting them built.

Drew Glover: Drew is a grassroots organizer who has been effective working on local campaigns. He seems willing to take a stand on bike issues—when asked about closing roads to increase bike and pedestrian access, Drew answered with a strong yes. Drew expressed good ideas about balancing the needs of neighbors who oppose parking removal with the need to build better bike facilities. Drew is recently car-free, and expresses a strong commitment to improving conditions for people on bikes in Santa Cruz.

Chris Krohn: During his last term on the City Council, from 1998 to 2002, the Council moved cycling forward significantly byinstalling bike lanes on Soquel Avenue and the protected bike lanes on Beach Street. In his survey, Chris had specific proposals for improving bicycle safety in our community, including bike safety education, helmet and light giveaways, and active City promotion of safe cycling. His long track record of supporting bikes issues make us confident that he will be a champion for cycling if elected. Chris primarily uses a bicycle for transportation.

Steve Schnaar: Steve has been deeply involved in the bicycling community in Santa Cruz for over a decade, including 14 years working as a mechanic at the Bike Church. Steve volunteers as a bike mechanic instructor for the Bike Tech program, leads trips for Green Ways to School, and helps to organize the monthly Bike Party. Steve is a former Bike Santa Cruz County board member and has been a long-time champion for biking.

Robert Singleton: Robert’s survey was thorough and well researched, and he expressed strong support for facilities like protected bike lanes. While all of the candidates are committed to the rail trail, Robert has a specific long term plan: try to pass Measure D and, if that doesn’t work, include the city’s portion of rail trail as the “number one priority” of a tax increase for infrastructure projects. Robert has not owned a car for most of his adult life, and instead has walked, biked, and used transit.

 

Santa Cruz—Not Endorsed
 

Sandy Brown: Sandy expressed commitment to better bike facilities, but her survey did not show a deep understanding of the particular questions asked. If elected, we will look forward to working with her to bring her up to speed.

Cynthia Mathews: Cynthia shows real concern and grasp of transportation issues and is a dedicated pedestrian. While she has supported some bike projects over the years, she has not been a consistent ally. During the last budget hearings, for example, she was willing to cut green lanes funding to free up money for the Art League. While she has been an important part of a generally pro-bike Council, she hasn’t consistently risen to our high bar for a bike champion. If Cynthia is elected, we will continue to work with her and urge her to take stronger leadership.

Steve Pleich: Many of Steve’s survey responses focused on passing Measure D, and did not express a comprehensive plan to improving cycling beyond that. While Measure D is an important possible funding source for bike infrastructure improvements, more is needed to improve our transportation system. Steve lives car-free and writes that he primarily uses the bus to get around.

Martine Watkins: Martine clearly cares about public health and getting kids to school safely, but her answers were not specific and did not demonstrate deep knowledge of bike issues. As with to Sandy, if Martine is elected we hope to work with her to increase her knowledge of bicycling in Santa Cruz.

 

SCOTTS VALLEY–ENDORSED (3 seats / 2 endorsed)

Jack Dilles: Jack is a dedicated cyclist and knowledgeable candidate with specific policy ideas. He wants to dedicate a portion of Scott’s Valley’s transportation impact fees to bike and pedestrian improvements, build protected bike lanes on arterial streets and install green lanes on other local streets. He has ridden his bicycle across the United States and in other countries and is a member of Bike Santa Cruz County.

Rosanna Herrera: Rosanna favors installing bike lanes on Scotts Valley Drive and Mount Hermon Road and generally seems open to learning about how Scott’s Valley can be more bike friendly. Her survey did not reflect a significant understanding of bike issues, but if elected, we would look forward to working with her on ideas for Scotts Valley.

 

Scotts Valley—Not Endorsed

Randy Johnson: Randy does understand biking in Scotts Valley. In his survey he listed specific accomplishments during his time on the Council. On the other hand, Johnson has mostly been an adversary on the County Transportation Commission, especially on issues surrounding the rail corridor. For this reason we are not endorsing him.

 

CAPITOLA–ENDORSED (2 seats / 1 endorsed)

Bob Edgren: Bob expressed his clear support for both a trail and rail service along the corridor and wants Capitola to take leadership in building trail segments. He also favors an important bike lane project on Monterey Avenue, which would expand bike access to New Brighton Middle School. Bob is a long-time member of Bike Santa Cruz County and is an avid cyclist.

 

Capitola—Not Endorsed

Ed Bottorf: Ed expresses support for more bike lanes around Capitola, but he favors removing the train tracks, which Bike Santa Cruz believes will not only delay progress on building the rail trail, but also will eliminate an important transportation option for future generations. Ed has also not shown the strong support we hoped for on new bike lanes on Monterey Avenue.

Bike Santa Cruz Seeks Executive Director

Bike Santa Cruz County promotes bicycling in Santa Cruz County through advocacy, education and community building. We advocate for improved conditions for bicyclists, and help build bicycle culture through our youth program, Green Ways to School, and by hosting a variety of events throughout the year. We are seeking a visionary Executive Director (ED) with the ability to increase our impact and expand our reach as we strive to make Santa Cruz an even better county for bicycling. Our ED will help Bike Santa Cruz achieve our goals and administer our programs; inspire, support, and oversee staff; and further develop our membership base and our relationships within the broader community.

About Bike Santa Cruz County
Since its founding in 1991, Bike Santa Cruz (previously known as People Power) has worked to improve conditions for bicycling in Santa Cruz County. Our accomplishments include significant improvements to bicycling infrastructure in our county, including a decades-long campaign for the purchase of the Santa Cruz Branch rail line, future home of the Coastal Rail Trail. Our top advocacy priority for the coming years is the construction of the 32-mile Coastal Rail Trail, with the first segments of the multi-use trail scheduled for completion in 2018. As an organization, Bike Santa Cruz has experienced tremendous growth in the last 4 years including a five-fold increase in our budget and the hiring of new staff.

Responsibilities
Bike Santa Cruz County seeks an experienced, collaborative and politically savvy bicycle advocate to direct this vibrant and growing organization. The ED is responsible for general management of the organization and reports on the organization's progress to the Board of Directors at monthly meetings.

The ED shall:
• manage and empower staff, interns, volunteers, and contractors
• work closely with the Board of Directors and various Board committees
• advocate for bicycle improvements and program priorities with local government staff and elected officials
• administer a growing budget
• ensure that BSCC fundraising, membership, and advocacy goals are met
• generate content for quarterly newsletter and member action alerts

Ideal Experience and Capabilities
• passion for bicycling and community building, with a deep commitment to Bike Santa Cruz’s mission
• successful advocacy in the field of transportation or a related field
• experience managing staff and volunteers
• leadership experience in a membership organization
• excellent organizational and communication skills
• proven track record of successful fundraising
• ability to work collaboratively with others including board, staff, and representatives
of the community and partner organizations
• ability to work effectively with elected officials and public-sector employees
• experience with volunteer engagement and coordination
• skillful in setting and following priorities while receiving input from a broad range of stakeholders and multiple competing interests
• ability to maintain composure in challenging situations
• knowledge of and experience with financial management, budgeting and reporting
• availability to work occasional nights and weekends
• proficiency in MS Office, Mail Chimp, website tools (and/or willingness to learn)
• familiarity with Santa Cruz County politics and government a plus

Compensation
This is a salaried, full-time position. Starting pay is $41,600 – $50,000 depending on experience. Position includes vacation, sick leave, and health insurance stipend.

How to Apply
Email a cover letter and resume to director@bikesantacruzcounty.org. Your cover letter should specifically address the experience and capabilities identified above and why you think you would be perfect for this job. Please include “Executive Director – YOUR NAME” in the subject line, and please mention how you found out about the position.

Schedule
Applications will be accepted until the position is filled. You will be contacted if you are selected for an interview.

Bike Santa Cruz Endorses Measure D

After many months of discussion, the board of Bike Santa Cruz County has voted to endorse Measure D, a half-cent sales tax measure that will appear on the ballot in November.
 
We believe that Measure D would offer tremendous benefits for people who ride bicycles in Santa Cruz County, and that this proposal would move us in the right direction towards a transportation system that serves everyone, regardless of how they choose to get around.
 
The proposal is not perfect. Considering the potential impacts on climate change, surrounding neighborhoods, and projected minor improvements in congestion, we do not support planned funding in Measure D for Highway 1 auxiliary lanes. We would prefer to see more funding go to alternatives, including protected bike and pedestrian facilities, Metro bus service, and passenger rail service.
 
However, we believe that, on balance, this measure will increase access to transportation for residents of Santa Cruz County and make bicycling a safer, easier and more convenient way to get around.
 
Bike Santa Cruz County’s mission statement is “To promote bicycling through advocacy, education and community building”. Viewed through that lens, we see the following benefits in Measure D for people who ride bikes:

  • 17% ($85M) for the Coastal Rail Trail: These funds would be used to build and maintain the 32-mile Coastal Rail Trail, and could be used to leverage additional grant funding for construction. With additional grant money, we believe that this will be enough to build the entire trail from Davenport to Pajaro.
     
  • 30% ($150M) for Neighborhood Projects: These funds would be used at the discretion of local jurisdictions, and could be used to fund road maintenance and bike and pedestrian projects. Santa Cruz County faces an enormous deficit in transportation funding, and every year there are local grant applications for bike and pedestrian projects that are not successful. The Neighborhood Projects revenue would provide a local funding source, allowing us to build new bike and pedestrian projects and better maintain local streets and roads.
     
  • Estimated 1.4% ($7M) for Bike/Ped Overcrossings at Chanticleer and Mar Vista: The Hwy 1 Corridor portion of Measure D contains funds for a bike and pedestrian bridge at Chanticleer in Live Oak, which would provide an alternative to the Soquel Drive and 41st Avenue interchanges for people walking and biking. It also includes some funds for a bike and pedestrian bridge at Mar Vista Drive in Aptos, which would connect Seacliff residents to Mar Vista Elementary and Aptos businesses. The Mar Vista Bridge already has the majority of funding secured.

Looking at the measure as a whole, 80% of funds would be used to invest in alternative transportation or maintain existing roads. Of that 80%, 17% of funds would go towards the Coastal Rail Trail, and 30% of funds are available for additional bike and pedestrian projects. This is an unprecedented level of investment in bike and pedestrian infrastructure, and would help make riding a bike a safe and viable option for many more County residents.

To see the full Measure D expenditure plan, visit http://sccrtc.org/wp-content/uploads/2015/12/ExpenditurePlan-ApprovedJune16.pdf

Active Transportation Plan Moves Forward

Back in 2008, a group of volunteers and City of Santa Cruz staff put together our last Bike Plan update. That plan included a long list of projects, many of which have been completed; the Arana Gulch path, San Lorenzo River Levee Bike & Pedestrian Bridge, Levee Path extension to the Tannery, and bike lanes on Morrissey have all been built since 2008.

The plan was due for an update, and over the past year City staff have developed a draft Active Transportation Plan (ATP) for the city, which includes both bike and pedestrian projects. Staff received hundreds of comments from the public on projects they would like to see, and Bike Santa Cruz County staff was involved in the stakeholder group for the plan. We are thrilled at the outcome: the draft ATP contains 263 bike and pedestrian projects that, when built, will form a complete network of facilities throughout the city.

Here are a few things we’re especially excited about in the ATP:

·      Wayfinding: the ATP recommends implementing wayfinding signage for bicyclists within the city. Signage can help new cyclists find the safest streets, and direct them to lesser-know bike routes.

·      Neighborhood Greenways: The ATP lays out a network of Neighborhood Greenways, or low-stress neighborhood streets that prioritize cyclists. These streets would receive traffic calming and signage indicating that cyclists will be using the street.

·      Bicycle Parking: The ATP recommends designating funding for 30 new bicycle parking spaces per year. We all know places that could desperately use more bike parking.

·      Bicycle Safety Report: The ATP recommends producing an annual Transportation Safety Report, which would provide data to guide investment towards streets with high collision rates.

Read the full Active Transportation Plan here.

There will be two upcoming community meetings to review the Active Transportation Plan project list, and it will come back to the Transportation and Public Works Commission in November. We need your support to get it approved! To receive updates, join our email newsletter list at bikesantacruzcounty.org/get-involved

Pacific Avenue Contra-Flow Lane Approved!

A major upgrade for cyclists is coming to Downtown Santa Cruz. On May 24th, the Santa Cruz City Council added new funding for a contra-flow bike lane on Pacific Avenue to their 2016-2017 budget. A contra-flow lane is a bike lane that allows cyclists to travel against traffic, and allows two-way bike traffic on one-way streets. Santa Cruz has another contra-flow lane on the 1-way section of High Street, between Storey and Highland.

The contra-flow lane will run from Church to Cathcart, and allow two-way bike traffic on most of Pacific. The exception is the last block of Pacific, from Church to Water—installing a contra-flow lane in this section would require reconfiguring the intersection of Pacific & Water, which is much more expensive. Bike Santa Cruz County will be looking at this as a possible Phase II project.

The project will include green lane striping to make the lane more visible to drivers and pedestrians. Public Works staff is considering striping the entire bike lane green to make it extra visible.

Huge thanks to everyone who came to a meeting or wrote a letter of support for this project, and to Council members Don Lane, Pamela Comstock, Micah Posner, David Terrazas, Cynthia Chase, and Richelle Noroyan for approving these funds.

 

Calling All Event Coordinators! Bike Santa Cruz County is Hiring

Bike Santa Cruz County promotes biking in Santa Cruz County through advocacy, education and community building. We work to improve conditions for cyclists through advocacy campaigns, help build bike culture through our youth program, Green Ways to School, and host a variety of fun bike events throughout the year. We are a small, dynamic team, and we’re looking for the right person to help us grow and expand our reach.

Hours: Full Time. Flexible schedule including some evening and weekend work.

Salary: $16-$20/hour to start. Plus vacation/sick leave and health insurance stipend.

Job Summary

Bike Santa Cruz County seeks an experienced membership and event coordinator with a passion for active transportation to engage and grow our membership through community events and programs. This includes planning established large events such as Run by the Sea, Open Streets Santa Cruz, and Bike Santa Cruz County’s Annual Dinner, and smaller events such as Kids Bike Parties and our annual member meeting. This position will also be responsible for managing our membership program, including recruiting new individual and business members. The ideal candidate will be able to balance multiple projects independently and manage event growth and development, as well as initiating new events to help us meet our community engagement goals.  

Responsibilities

I. Engage membership and the community by producing and managing successful, profitable events (60%)

  • Manage production of established events including Open Streets Santa Cruz, Run by the Sea, Annual Dinner, Kids Bike Party (2-3 annually) and Member Meetings (2 annually)
  • Review and adapt event timelines and complete tasks on schedule
  • Meet event sponsorship goals and build sponsor relationships over time
  • Manage and stay within prescribed event budget
  • Recruit and manage volunteers to assist with each event
  • Manage and build relationships with partner organizations involved in each event
  • Work collaboratively with Bike Santa Cruz staff and report regularly to Director & Board
  • Attend monthly Steering Committee meetings
  • Coordinate with Bike Santa Cruz Director to promote and publicize events
  • Propose ideas to improve efficiency and event quality
  • Propose ideas for new events to grow and foster the Santa Cruz County bike community
  • Ensure compliance with insurance, legal, health and safety obligations
  • Proactively handle challenges and troubleshoot problems
  • Conduct pre- and post – event evaluations and report on outcomes

II. Grow BSCC membership of individuals and businesses (30%)

  • Regularly meet with members
  • Table at community events to meet and recruit new members
  • Meet and recruit new business members
  • Grow BSCC business sponsorship program
  • Manage membership database and ensure high rates of member renewal

III. Other projects and administrative tasks as assigned (10%)

Qualifications

  • Proven event management experience
  • Excellent time management, organizational and written and oral communication skills
  • Impressive portfolio of previously managed events
  • Experience with volunteer coordination
  • Sales skills and ability to build productive business relationships
  • Ability to manage multiple projects independently
  • Passion for biking and active transportation
  • MS Office proficiency
  • Spanish language skills preferred

Application Process

Submit the following by email to director@bikesantacruzcounty.org by April 12th.

  • Cover letter with reasons for applying
  • Resume including past event coordination experience
  • Three professional references

No phone calls please. We will contact you to set up interviews.

 

Support Two-Way Bike Traffic on Pacific Avenue

Next Monday, the City of Santa Cruz Transportation and Public Works Commission will be reviewing a plan to change Pacific Avenue traffic to one-way. Back in September, Bike Santa Cruz County asked City Council to consider adding a contra-flow bike lane to the plan to allow for two-way bike traffic on Pacific. A contra-flow lane allows bike traffic in the opposite direction of automobile traffic, while bikes riding with traffic share the vehicle lane (see the photo above for an example of this type of facility from Washington DC). The Transportation Commission will be weighing in on this idea on Monday, March 21.

Support the contra-flow lane on Pacific Ave. by attending the Transportation Commission meeting or sending a letter of support!

Transportation & Public Works Commission Meeting
Monday, March 21st at 7pm
Santa Cruz City Council Chambers
809 Center Street, Santa Cruz


Contact Amelia at director@bikesantacruzcounty.org for ideas for talking points.

OR send a letter of support to sruble@cityofsantacruz.com

Sample letter:

Dear Transportation and Public Works Commissioners,

Please support Item 3 on your 3/21 meeting agenda, the pilot project for 1-way traffic on Pacific Avenue, with the addition of a contra-flow lane for bikes. Allowing 2-way bike traffic on Pacific Avenue will encourage residents and visitors to travel by bike to downtown Santa Cruz and eliminate the safety issue caused by wrong-way riding.

This change is in line with our city's Climate Action Plan goals to double rates of cycling and reduce single-occupancy vehicle trips. Allowing 2-way bike traffic on Pacific would make our downtown safer and more accessible for people on bikes, and is an important step towards meeting those goals.

Sincerely,
You!

City of Santa Cruz Earns Gold from League of American Bicyclists

Starting in early 2015, Bike Santa Cruz County pulled together a small group of volunteers with two goals: to reapply for the League of American Bicyclists’ Bicycle Friendly Community award for the City of Santa Cruz, and to aim for a Gold-level ranking. Santa Cruz was named a Silver-level Bicycle Friendly Community in 2008, but the award expired in 2012 and had not been renewed. Throughout the year, the volunteers pulled together data to answer 111 questions about bicycling in Santa Cruz, with information on education, encouragement, engineering, evaluation and planning, and enforcement. In November, their efforts paid off with a Gold ranking for the City of Santa Cruz.

The Bicycle Friendly Communities program is managed by the League of American Bicyclists, which ranks thousands of communities, universities and businesses in all 50 states. Santa Cruz is now one of only four Gold-level communities in California, and 24 nationwide. San Francisco, Palo Alto, and San Luis Obispo have all received a Gold ranking, and Davis is the only city in California to receive Platinum, which is the highest ranking.

Interestingly, Santa Cruz ranked lower in many categories than other Gold-level communities. Our ranking was largely based on our high rate of bike commuting. According to Census data, 9.5% of Santa Cruz residents biked to work from 2008–12. That’s the second highest rate in the state, and is higher than many bike-friendly cities nationwide.

The League provided recommendations to make our city even more bike-friendly. Read their full list of recommendations here.

Key recommendations include:
• Develop a system of bicycle boulevards, utilizing quiet neighborhood streets, to create a welcoming environment for cyclists of all ages and skill levels.
• Continue to increase the amount of high-quality bike parking throughout the city.
• Continue to update the 2008 Bicycle Plan, and ensure that there is dedicated funding for implementation.
• Address bike theft through increased secure bike parking, bike bait programs, and public education on how to prevent theft.

Contact Amelia at director@bikesantacruzcounty.org if you would like to help with Bike Friendly Community applications for Watsonville, Capitola or Scotts Valley.

Light Up the Night Ride Returns March 11

Join Bike Santa Cruz County for a group ride and bike light giveaway!

FRIDAY, MARCH 11
Meet @ Santa Cruz Museum of Art & History
705 Front Street (downtown Santa Cruz)
5–7PM: Live music, bike and helmet decorating, light giveaway, and raffle
7PM: Ride departs

Last January, more than 200 people came out for our first Light Up the Night ride at the Santa Cruz Museum of Art & History (MAH). This year the ride is back, with the goal of distributing bike lights to those who need them and encouraging safe, well-lit night cycling.

Pre-ride activities at the museum will include bike and helmet decorating and live bluegrass music from Cayuga Station. Prizes will be awarded for the brightest bike, brightest rider, and most creative costume. The ride departs at 7PM from the MAH and will follow a mostly car-free route along the river levee.

Free bike lights will be distributed to the first 30 riders, and lots of other great items will be raffled off! Huge thanks to Bell Sports, Epicenter Cycling, Light & Motion, Cycliq, Lumenus, and Proviz for donating lights and raffle prizes.

Riders under 18 must bring a waiver signed by a parent or guardian. Waivers can be downloaded here.

VOLUNTEERS NEEDED
To help out with pre-ride activities or with the ride itself, contact Amelia at director@bikesantacruzcounty.org.

Photo courtesy Richard Masoner, cyclelicio.us